On the Power of Permalinks…

We’ve blogged about using NXTbook’s page-specific permalinks before because - well because it’s a very cool feature that other digital edition companies don’t have. Still, the best way to see it in action is when someone uses it. So here’s a great example.

On this blog post, Darren Johnson gives a top-notch review of one of our newest publications, launch. Just like any good reviewer, Darren wants to point out good content within the digital edition. With NXTbook Media, that’s easy: you just click the LINK button, and the URL from the content on that page is displayed. It’s very easy for bloggers to do this, and this is the result:

Other great articles from the launch magazine that I highly recommend:

• Dennis Wood’s (sure wish I had a blog to link to) take on Building a World Class Management Team. Dennis really is the godfather of human capital in the Western US. He has been instrumental in my career thus far (which isn’t really saying much, I know) and is absolutely the best sounding board for career advice that you will ever find.

• Paul Allen’s take on Search Engine Marketing. A very good primer for anyone not doing SEO or pay-per-click advertising. Subscribe to Paul’s blog - the guy knows his stuff.
  

• Ryan Money/Shawn Nelson “Peer Interview” - a great interview on entrepreneurship in general. If you haven’t heard of Hirevue, check them out.

With some other digital edition vendors, Darren would’ve only been able to post the URL of the front cover of the magazine - and then had to tell you to turn to what page he was talking about. Other digital edition vendors are worse - and don’t even publish a URL. You’d have to go to the magazine launch page, launch the digital edition and then turn to the content Darren was talking about. Not a good solution if you’re looking for your content to be shared.

Thanks to launch for working with NXTbook and thanks to Darren for the great review!