contents OCTOBER 2017 | VOLUME 22, NUMBER 8 COLUMNS 2 Insight 26 At the End of the Day Elaborate and listen. 14 Outside the Gamut Tough transitions. By Kiersten Feuchter DEPARTMENTS Is your shop one of the many that may overlook the importance of finishing technology? Avoid bottlenecks and ensure your work is the best it can be with some of the latest cutters, routers, and laminators on the market. 4 Wide Angle Guerrilla girls. 6 Upfront News and noteworthy. 35 R+D 16 The Women in Print Awards By Adrienne Palmer Big Picture presents the second annual awards honoring six outstanding women in the digital better the people, associations, and companies around them. 28 Wrap Sheet By Kelsey Johnson and Kiersten Feuchter The vehicle wraps market is full of players, but not all players are created equal. How can a PSP make their wrap work stand out in a saturated market? These six shops demonstrate how to rise to the occasion. 40 Job Log Toronto's Pearson International Airport celebrates Canada's 150th anniversary with nearly 2000 square feet of window graphics. ON THE COVER Desert Signs turned one work of art into another, converting an abstract painting into a head-turning vehicle wrap. Cover design by Kathleen DeZarn. BIGPICTURE.NET printing industry. These innovative female leaders The latest tech, products, and supplies. 1http://www.BIGPICTURE.NET