DDi - October 2012 - (Page 2)

Contents | October 2012 30 42 24 | Features 24 Cover Story Crocs The shoe brand opens a new flagship store in London Cover Photo: Richard Booth 48 20 | Columns 8 From the Editor The conversation flowed like wine Retail connected 70 Advertisers 71 Classifieds 10 From the Show Director 16 Shopper Insights Downloads 30 When a brand becomes a retailer Three popular brands open retail locations Richard Winter looks to designing for the future today Ann Fine Patterson discusses the importance of signage Paco Underhill explores the new age of product placement Download a PDF of the State of the Retail Design Survey at www.ddionline.com/ magazine. Project Gallery 18 Visual Perspectives 33 POPAI’s 2012 Shopper Engagement Study 42 Lord & Taylor 48 Joe Fresh 54 Access a multitude of retail project photos in DDI’s online Project Gallery. Visit www.ddionline.com/ projectgallery. mobile, and get access to exclusive bonus content. Download DDI’s new app at www.ddionline.com/ Digital Edition Follow Us! Group: DDI Magazine Twitter.com/DDItweets Fan page: DDI Magazine 72 Shopping with Paco Subscribe to the free DDI Digital Edition at www. ddionline.com/digital. The most telling retail and design blog out there. RetailDesignDiva.com What defines today’s shopper? A newly designed location is the the most modern L&T yet The popular Canadian label is at home in New York | Departments 12 Newsworthy 20 Editor’s Choice 22 Design Snapshot 64 Right Light 66 In-Store Technology 68 Product Spotlight 70 Calendar Online Directory BREAKING NEWS ............................................... ddionline.com/breakingnews FEATURED ARTICLES ............................................... ddionline.com/magazine PROJECT GALLERY .............................................ddionline.com/projectgallery BUYERS’ GUIDE ....................................................ddionline.com/buyersguide INDUSTRY EVENTS ........................................... ddionline.com/industryevents RESOURCE LIBRARY........................................ ddionline.com/resourcelibrary SUBSCRIPTIONS .......................................................ddionline.com/subscribe DIGITAL SUBSCRIPTIONS ..............................................ddionline.com/digital DDI SEARCHABLE ARCHIVES ..........................ddionline.com/searcharchives DESIGN LEADERS .............................................. ddionline.com/designleaders FIXTURE LEADERS ............................................. ddionline.com/fixtureleaders STUDENT CENTER ............................................. ddionline.com/studentcenter State of the Retail Design Industry Survey 2012 State of the Retail Design Industry Find out what’s keeping retailers and designers up at night, and the changes in store for the year ahead Coming in... November/December: Buyers’ Guide January: International Issue Copyright 2012 by Nielsen Business Media Inc. All rights reserved. The opinions expressed by authors and contributors to DDI are not necessarily those of the editors or publisher. DDI is not responsible for unsolicited manuscripts, photographs or artwork. Articles appearing in DDI may not be reproduced in whole or in part without the express permission of the publisher. Authorization to photocopy items for internal or personal use is granted by Nielsen Business Media Inc., provided that the appropriate fee is paid directly to Copyright Clearance Center, 222 Rosewood Dr., Danvers, MA 01923. Prior to photocopying items for educational classroom use, please contact the Copyright Clearance Center at the address above. DDI, Volume 24, Number 8 (ISSN 1049 – 9172, USPS No. 004-972) publishes monthly, except bi-monthly February/March, April/May and November/December. 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Table of Contents for the Digital Edition of DDi - October 2012

DDi - October 2012
Contents
From the Editor
From the Show Director
Newsworthy
Shopper Insights
Visual Perspectives
Editor’s Choice
Design Snapshot
Crocs
When a brand becomes a retailer
POPAI’s 2012 Shopper Engagement Study
Lord & Taylor
Joe Fresh
State of the Retail Design Industry Survey 2012
RIght Light
In-Store Technology
Product Spotlight
Calendar
Advertisers
Classifieds
Shopping with Paco

DDi - October 2012