401(k) Specialist Issue 3 - 2018 - 3

CONTENT
12
10
Columns
17 401(k) Advisor Voice
A guy named Tony Powers has gotta be
an elite advisor-his name just screams
success, like Richie Rich or Todd Awesomeness.
But it takes more than a moniker to
achieve elite advisor status. Rekon Intelligence's
Ross Marino tells us how he did it.
VOLUME 4 - ISSUE 3 2018
Features
12 401(K) PRACTICE MANAGEMENT: Knock It Off-Social Security Isn't Going Away
Incorporating and optimizing Social Security in retirement planning is critical to 401(k) participant
(and advisor) success. Gail Buckner's frank talk and honest math tell us why. Here's what
the author, TV personality and retirement planning expert with Franklin Templeton had to say.
20 401(K) TOP ADVISORS BY PARTICIPANT OUTCOMES:
An Incredibly Exciting Homestretch
The finalists are set, and we're headed to Vegas for a bit of partying and a lot of information
about what top advisors are doing so well in the area of successful 401(k) participant
outcomes. As always, they're innovative, inventive and doing right by the companies with
whom they work.
30 401(K) ROLLOVERS: A Post-Rule Rollover Playbook for 401(k) Advisors
The 401(k)-rollover frenzy stalled in the middle of fiduciary uncertainty. Will it now return in
the wake of the DOL rule's demise? ERISA expert Jason Roberts clues us in on what advisors
need to know to ensure compliance (and doing right by participants) moving forward.
34 401(K) CLIENT ACQUISITION: Referrals are Critical, But Where Do You
Find Them?
A number of traditional methods can be effective, but our experts talk about techniques
that make an impression in this fun and informative discussion.
40 401(K) INVESTMENTS: MEPs on the Move
Legislators love 'em, sponsors want 'em, so why should 401(k) advisors offer 'em? Top MEP
expert and advocate Pete Swisher runs through the pros and cons of the multiple employer
plan design, and the opportunity they present for all involved.
Vol. 4, No. 3 @ 2018 by 401K Properties, LLC (ISSN: 2379-6405). All rights reserved. 401(k) Specialist is published
quarterly for a total of 4 issues per year, by 401K Properties, LLC, 6334 S. Racine Cir., Suite 200, Centennial, CO 80111.
POSTMASTER: Send address changes to 401K Properties, LLC, 6334 S. Racine Cir., Suite 200, Centennial, CO 80111.
Reproduction or reuse of any part of the work is strictly forbidden without written permission of the publisher.
28 401(k) Client Connection
Would you like to feel confident that your
marketing efforts are constantly working for
you to develop relationships, deepen your
trusted reputation and create a sales pipeline?
Who wouldn't? 401(k) Marketing CMO
Rebecca Hourihan explains how.
38 401(k) Provider Perspective
Tom Hawkins, vice president of sales
and marketing with Retirement Clearinghouse,
uncovers a critical missing piece in
401(k) retirement income, and how advisors
can help.
39 401(k) Coaches (k)orner
Randy Fuss, practice management
consultant with CUNA Mutual Retirement
Solutions, helps you rethink your small
401(k) profitability.
44 401(k) The Close
Anyone can be sued for pretty much
anything. All a plaintiff needs is a court
index number, filing and a server for the
complaint. We think that's bad, and so does
attorney Ary Rosenbaum. He tells us why.
Departments
4 Editor's letter
6 401(k) News You Can Use
10 The Fiduciary File
43 401(k) Product Watch
ISSUE 3 2018 | 401kSpecialist.com
3
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401(k) Specialist Issue 3 - 2018

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