October 2006 - 51
Dlr: South K 3
Vul: Both A K Q J
KQJ
10 8 6 3
2
J5
N
10 5 4 3
9876
W E
10 9 7 6 5
A842
S
A42
KJ9
A Q 10 9 8 7 6 4
2
3
Q75
West
North
East
Pass
Pass
Pass
West leads the 10.
South
4
Bidding Commentary: An
opening bid of a four of a major with
a strong eight card suit and fewer
than 10 high-card points is more or
less automatic.
Preemptive openings in first and
second seat are supposed to be weak
bids that seldom, if ever, have two
aces. In third seat facing a passed
partner, all bets are off.
The preemptor may have almost
anything, particularly at favorable
vulnerability. A wise partner seldom
messes with a third seat preempt.
Fourth seat preempts, however, are
a horse of a different color. These
preempts show good hands - more
often than not with opening bid
strength. After all, fourth hand can
throw the hand in with garbage.
In any case, North should have no
qualms about passing 4 as at least
two aces figure to be missing.
Defensive Commentary: After
winning the A, it should be clear
to East that a club shift is necessary.
Besides, East can be near certain that
West has the A given that South
has a normal first seat preempt.
Actually, the idea is not whether to
October 2006
shift to a club - that's a given - but
to which club? We are back to our old
friend the 'surrounding play.' When
10-x-(x)-(x) is to the right and the
player on lead has the K-J-9-(x) or
A-J-9-(x), the proper card to lead is
the jack.
If declarer has Q-x-x-(x) and
partner the expected ace, the lead
of the jack gives the defense three
tricks.
Dlr: East
Vul: N-S
92
6
AQ8753
7543
Q74
85
N
K Q J 10 9 3
A75
W E KJ94
10 2
S
Q9
J 10 8 2
A K J 10 6 3
842
6
AK6
West
North
East
South
Pass
1
3
Pass
Pass
3
Pass
4
All Pass
West leads the K.
Bidding Commentary: West
does better in the long run to make
a weak jump overcall (3) holding
a powerful six-card suit lacking an
outside king or ace. A simple twolevel overcall normally has at least
one outside ace or king. Taking up
bidding space with a preemptive
jump overcalls makes it that much
harder for the opponents to untangle
their riches.
Defensive Commentary: When
dummy tables with a relatively
strong side suit plus a short side suit,
the defense has to decide whether
the long suit is likely to be usable
or not. East knows that dummy's
INTERMEDIATE PLAYERS
Chalk Talk
Eddie Kantar
www.kantarbridge.com
diamonds, outside of the ace, are not
usable.
Translation: This dummy is only
good for ruffing hearts. Additionally,
East must consider the likelihood of
West having only six hearts at this
vulnerability. If so, South has three
hearts. Another inference: When
East sees 10 diamonds between
his hand and dummy, the normal
division of the other three diamonds
is 2-1. If West had the singleton
diamond, he probably would have
led it, so East assumes South has the
singleton diamond, making it even
more likely that he has three hearts.
East must overtake the K and
shift to a trump. If South finesses,
West wins and returns a spade and
South is down at least two. If South
rises with the A and ruffs a heart,
subsequent good defense defeats the
contract at least one trick. If East
fails to overtake, or if East overtakes
and leads a club, declarer can make
4 by ruffing two hearts in dummy.
The defenders have to realize that
any club tricks they have coming are
not going anywhere. What can be
lost are heart tricks.
r
51
http://www.kantarbridge.com
Table of Contents for the Digital Edition of October 2006
Viewpoint - Brent Manley
Letters to the Editor
From the CEO - Jay Baum
Honolulu hosts the Fall NABC
Chicago Summer NABC Recap part 2
World Bridge Championships from Verona wrap-up
West hands - The Bidding box
Michigan wins Collegiate
Jane Johnson ACBL service awards
The Bidding Lab - Continuation after partner's double of a weak 1NT - Mike Savage
The Bidding Box
It's Your Call
What I did over the summer - student bridge
Ruling the Game - Mike Flader
For Newer Players
A misfit? Quit - Barbara Seagram
Ask Jerry - Jerry Helms
Mike's Bidding Quiz
Conventional Wisdon (rerun of series) part 3
Bridge Player's Survival Kit - When the opponents overcall partner's 1NT opener- Leslie Shafer
Answers to Mike's Bidding Quiz
The Bidding Toolkit - Stayman
Some leading questions - Pat Harrington
The Hat Lady - Marie Sander
For Intermediate Players
Boehm on Bridge - Wielding the ax part 1
The Real Deal - Larry Cohen
Claim with Colchamiro - Reversal of fortune part 2
Better Bridge with Bergen - Setting up your six bagger
Chalk Talk - Eddie Kantar
It's Just MayHem - Merrimac Coup- Marilyn Hemenway
For Advanced Players
Bidding to Play - (who cares) Who has the queen? part 2- Frank Stewart
Our Reader's Ask - Eric Kokish
Test Your Play - Eddie Kantar
Bidding Matters - 12 Habits - Karen Walker
Mike's Advice - Mike Lawrence
Solutions to Test Your Play
East hands - The bidding Box
Board highlights from Chicago
George's World - George Jacobs
Bridge with the Abbot - David Bird
Winsome & Loathsome - Zeke Jabbour
Partnership Bridge - The Granovetters
In Memoriam
New Life Masters
Life Master Milestones
October 2006 - 1
October 2006 - 2
October 2006 - 3
October 2006 - 4
October 2006 - 5
October 2006 - Letters to the Editor
October 2006 - 7
October 2006 - 8
October 2006 - From the CEO - Jay Baum
October 2006 - Honolulu hosts the Fall NABC
October 2006 - 11
October 2006 - 12
October 2006 - Chicago Summer NABC Recap part 2
October 2006 - 14
October 2006 - 15
October 2006 - 16
October 2006 - 17
October 2006 - 18
October 2006 - 19
October 2006 - 20
October 2006 - 21
October 2006 - 22
October 2006 - World Bridge Championships from Verona wrap-up
October 2006 - 24
October 2006 - 25
October 2006 - 26
October 2006 - Jane Johnson ACBL service awards
October 2006 - The Bidding Lab - Continuation after partner's double of a weak 1NT - Mike Savage
October 2006 - The Bidding Box
October 2006 - 30
October 2006 - 31
October 2006 - It's Your Call
October 2006 - 33
October 2006 - 34
October 2006 - 35
October 2006 - What I did over the summer - student bridge
October 2006 - 37
October 2006 - Ruling the Game - Mike Flader
October 2006 - A misfit? Quit - Barbara Seagram
October 2006 - Mike's Bidding Quiz
October 2006 - Conventional Wisdon (rerun of series) part 3
October 2006 - Answers to Mike's Bidding Quiz
October 2006 - 43
October 2006 - The Bidding Toolkit - Stayman
October 2006 - 45
October 2006 - The Hat Lady - Marie Sander
October 2006 - Boehm on Bridge - Wielding the ax part 1
October 2006 - The Real Deal - Larry Cohen
October 2006 - Claim with Colchamiro - Reversal of fortune part 2
October 2006 - Better Bridge with Bergen - Setting up your six bagger
October 2006 - Chalk Talk - Eddie Kantar
October 2006 - It's Just MayHem - Merrimac Coup- Marilyn Hemenway
October 2006 - Bidding to Play - (who cares) Who has the queen? part 2- Frank Stewart
October 2006 - Our Reader's Ask - Eric Kokish
October 2006 - Test Your Play - Eddie Kantar
October 2006 - Bidding Matters - 12 Habits - Karen Walker
October 2006 - Mike's Advice - Mike Lawrence
October 2006 - East hands - The bidding Box
October 2006 - Board highlights from Chicago
October 2006 - George's World - George Jacobs
October 2006 - Bridge with the Abbot - David Bird
October 2006 - Winsome & Loathsome - Zeke Jabbour
October 2006 - Partnership Bridge - The Granovetters
October 2006 - In Memoriam
October 2006 - New Life Masters
October 2006 - Life Master Milestones
October 2006 - 67
October 2006 - 68
October 2006 - 69
October 2006 - 70
October 2006 - 71
October 2006 - 72
October 2006 - 73
October 2006 - 74
October 2006 - 75
October 2006 - 76
October 2006 - 77
October 2006 - 78
October 2006 - 79
October 2006 - 80
https://www.nxtbook.com/acbl/bridgebulletin/2024_09
https://www.nxtbook.com/acbl/bridgebulletin/2024_08
https://www.nxtbook.com/acbl/bridgebulletin/2024_07
https://www.nxtbook.com/acbl/bridgebulletin/2024_06
https://www.nxtbook.com/acbl/bridgebulletin/2024_05
https://www.nxtbook.com/acbl/bridgebulletin/2024_04
https://www.nxtbook.com/acbl/bridgebulletin/2024_03
https://www.nxtbook.com/acbl/bridgebulletin/2024_02
https://www.nxtbook.com/acbl/bridgebulletin/2024_01
https://www.nxtbook.com/acbl/bridgebulletin/2023_12
https://www.nxtbook.com/acbl/bridgebulletin/2023_11
https://www.nxtbook.com/acbl/bridgebulletin/2023_10
https://www.nxtbook.com/acbl/bridgebulletin/2023_09
https://www.nxtbook.com/acbl/bridgebulletin/2023_08
https://www.nxtbook.com/acbl/bridgebulletin/2023_07
https://www.nxtbook.com/acbl/bridgebulletin/2023_06
https://www.nxtbook.com/acbl/bridgebulletin/2023_05
https://www.nxtbook.com/acbl/bridgebulletin/2023_04
https://www.nxtbook.com/acbl/bridgebulletin/2023_03
https://www.nxtbook.com/acbl/bridgebulletin/2023_02
https://www.nxtbook.com/acbl/bridgebulletin/2023_01
https://www.nxtbook.com/acbl/bridgebulletin/2022_11
https://www.nxtbook.com/acbl/bridgebulletin/2022_12
https://www.nxtbook.com/acbl/bridgebulletin/2022_10
https://www.nxtbook.com/acbl/bridgebulletin/2022_09
https://www.nxtbook.com/acbl/bridgebulletin/2022_08
https://www.nxtbook.com/acbl/bridgebulletin/2022_07
https://www.nxtbook.com/acbl/bridgebulletin/2022_06
https://www.nxtbook.com/acbl/bridgebulletin/2022_05
https://www.nxtbook.com/acbl/bridgebulletin/2022_04
https://www.nxtbook.com/acbl/bridgebulletin/2022_03
https://www.nxtbook.com/acbl/bridgebulletin/2022_02
https://www.nxtbook.com/acbl/bridgebulletin/2022_01
https://www.nxtbook.com/acbl/bridgebulletin/2021_12
https://www.nxtbook.com/acbl/bridgebulletin/2021_11
https://www.nxtbook.com/acbl/bridgebulletin/2021_10
https://www.nxtbook.com/acbl/bridgebulletin/2021_09
https://www.nxtbook.com/acbl/bridgebulletin/2021_08
https://www.nxtbook.com/acbl/bridgebulletin/2021_07
https://www.nxtbook.com/acbl/bridgebulletin/2021_06
https://www.nxtbook.com/acbl/bridgebulletin/2021_05
https://www.nxtbook.com/acbl/bridgebulletin/2021_04
https://www.nxtbook.com/acbl/bridgebulletin/2021_03
https://www.nxtbook.com/acbl/bridgebulletin/2021_02
https://www.nxtbook.com/acbl/bridgebulletin/2021_01
https://www.nxtbook.com/acbl/bridgebulletin/2020_12
https://www.nxtbook.com/acbl/bridgebulletin/2020_11
https://www.nxtbook.com/acbl/bridgebulletin/2020_10
https://www.nxtbook.com/acbl/bridgebulletin/2020_09
https://www.nxtbook.com/acbl/bridgebulletin/2020_08
https://www.nxtbook.com/acbl/bridgebulletin/2020_07
https://www.nxtbook.com/acbl/bridgebulletin/2020_06
https://www.nxtbook.com/acbl/bridgebulletin/2020_05
https://www.nxtbook.com/acbl/bridgebulletin/2020_04
https://www.nxtbook.com/acbl/bridgebulletin/2020_03
https://www.nxtbook.com/acbl/bridgebulletin/2020_02
https://www.nxtbook.com/acbl/bridgebulletin/2020_01a
https://www.nxtbook.com/acbl/bridgebulletin/2019_12
https://www.nxtbook.com/acbl/bridgebulletin/2019_11
https://www.nxtbook.com/acbl/bridgebulletin/2019_10
https://www.nxtbook.com/acbl/bridgebulletin/2019_09
https://www.nxtbook.com/acbl/bridgebulletin/2019_08
https://www.nxtbook.com/acbl/bridgebulletin/2019_07
https://www.nxtbook.com/acbl/bridgebulletin/2019_06
https://www.nxtbook.com/acbl/bridgebulletin/2019_05
https://www.nxtbook.com/acbl/bridgebulletin/2019_04
https://www.nxtbook.com/acbl/bridgebulletin/2019_03
https://www.nxtbook.com/acbl/bridgebulletin/2019_02
https://www.nxtbook.com/acbl/bridgebulletin/2019_01
https://www.nxtbook.com/acbl/bridgebulletin/2018_12
https://www.nxtbook.com/acbl/bridgebulletin/2018_11
https://www.nxtbook.com/acbl/bridgebulletin/2018_10
https://www.nxtbook.com/acbl/bridgebulletin/2018_09
https://www.nxtbook.com/acbl/bridgebulletin/2018_08
https://www.nxtbook.com/acbl/bridgebulletin/2018_07
https://www.nxtbook.com/acbl/bridgebulletin/2018_06
https://www.nxtbook.com/acbl/bridgebulletin/2018_05
https://www.nxtbook.com/acbl/bridgebulletin/2018_04
https://www.nxtbook.com/acbl/bridgebulletin/2018_03
https://www.nxtbook.com/acbl/bridgebulletin/2018_02
https://www.nxtbook.com/acbl/bridgebulletin/2018_01
https://www.nxtbook.com/acbl/bridgebulletin/2017_12
https://www.nxtbook.com/acbl/bridgebulletin/2017_11
https://www.nxtbook.com/acbl/bridgebulletin/2017_10
https://www.nxtbook.com/acbl/bridgebulletin/2017_09
https://www.nxtbook.com/acbl/bridgebulletin/2017_08
https://www.nxtbook.com/acbl/bridgebulletin/2017_07
https://www.nxtbook.com/acbl/bridgebulletin/2017_06
https://www.nxtbook.com/acbl/bridgebulletin/2017_05
https://www.nxtbook.com/acbl/bridgebulletin/2017_04
https://www.nxtbook.com/acbl/bridgebulletin/2017_03
https://www.nxtbook.com/acbl/bridgebulletin/2017_02
https://www.nxtbook.com/acbl/bridgebulletin/2017_01
https://www.nxtbook.com/acbl/bridgebulletin/2016_12
https://www.nxtbook.com/acbl/bridgebulletin/2016_11
https://www.nxtbook.com/acbl/bridgebulletin/2016_10
https://www.nxtbook.com/acbl/bridgebulletin/2016_09
https://www.nxtbook.com/acbl/bridgebulletin/2016_08
https://www.nxtbook.com/acbl/bridgebulletin/2016_07
https://www.nxtbook.com/acbl/bridgebulletin/2016_06
https://www.nxtbook.com/acbl/bridgebulletin/2016_05
https://www.nxtbook.com/acbl/bridgebulletin/2016_04
https://www.nxtbook.com/acbl/bridgebulletin/2016_03
https://www.nxtbook.com/acbl/bridgebulletin/2016_02
https://www.nxtbook.com/acbl/bridgebulletin/2016_01
https://www.nxtbook.com/acbl/bridgebulletin/2015_12
https://www.nxtbook.com/acbl/bridgebulletin/2015_11
https://www.nxtbook.com/acbl/bridgebulletin/2015_10
https://www.nxtbook.com/acbl/bridgebulletin/2015_09
https://www.nxtbook.com/acbl/bridgebulletin/2015_08
https://www.nxtbook.com/acbl/bridgebulletin/2015_07
https://www.nxtbook.com/acbl/bridgebulletin/2015_06
https://www.nxtbook.com/acbl/bridgebulletin/2015_05
https://www.nxtbook.com/acbl/bridgebulletin/2015_04
https://www.nxtbook.com/acbl/bridgebulletin/2015_03
https://www.nxtbook.com/acbl/bridgebulletin/2015_02
https://www.nxtbook.com/acbl/bridgebulletin/2015_01
https://www.nxtbook.com/acbl/bridgebulletin/2014_12
https://www.nxtbook.com/acbl/bridgebulletin/2014_11
https://www.nxtbook.com/acbl/bridgebulletin/2014_10
https://www.nxtbook.com/acbl/bridgebulletin/2014_09
https://www.nxtbook.com/acbl/bridgebulletin/2014_08
https://www.nxtbook.com/acbl/bridgebulletin/2014_07
https://www.nxtbook.com/acbl/bridgebulletin/2014_06
https://www.nxtbook.com/acbl/bridgebulletin/2014_05
https://www.nxtbook.com/acbl/bridgebulletin/2014_04
https://www.nxtbook.com/acbl/bridgebulletin/2014_03
https://www.nxtbook.com/acbl/bridgebulletin/2014_02
https://www.nxtbook.com/acbl/bridgebulletin/2014_01
https://www.nxtbook.com/acbl/bridgebulletin/2013_12
https://www.nxtbook.com/acbl/bridgebulletin/2013_11
https://www.nxtbook.com/acbl/bridgebulletin/2013_10
https://www.nxtbook.com/acbl/bridgebulletin/2013_09
https://www.nxtbook.com/acbl/bridgebulletin/2013_08
https://www.nxtbook.com/acbl/bridgebulletin/2013_07
https://www.nxtbook.com/acbl/bridgebulletin/2013_06
https://www.nxtbook.com/acbl/bridgebulletin/2013_05
https://www.nxtbook.com/acbl/bridgebulletin/2013_04
https://www.nxtbook.com/acbl/bridgebulletin/2013_03
https://www.nxtbook.com/acbl/bridgebulletin/2013_02
https://www.nxtbook.com/acbl/bridgebulletin/2013_01
https://www.nxtbook.com/acbl/bridgebulletin/2012_12
https://www.nxtbook.com/acbl/bridgebulletin/2012_11
https://www.nxtbook.com/acbl/bridgebulletin/2012_10
https://www.nxtbook.com/acbl/bridgebulletin/2012_09
https://www.nxtbook.com/acbl/bridgebulletin/2012_08
https://www.nxtbook.com/acbl/bridgebulletin/2012_07
https://www.nxtbook.com/acbl/bridgebulletin/2012_06
https://www.nxtbook.com/acbl/bridgebulletin/2012_05
https://www.nxtbook.com/acbl/bridgebulletin/2012_04
https://www.nxtbook.com/acbl/bridgebulletin/2012_03
https://www.nxtbook.com/acbl/bridgebulletin/2012_02
https://www.nxtbook.com/acbl/bridgebulletin/2012_01
https://www.nxtbook.com/acbl/bridgebulletin/2011_12
https://www.nxtbook.com/acbl/bridgebulletin/2011_11
https://www.nxtbook.com/acbl/bridgebulletin/2011_10
https://www.nxtbook.com/acbl/bridgebulletin/2011_09
https://www.nxtbook.com/acbl/bridgebulletin/2011_08
https://www.nxtbook.com/acbl/bridgebulletin/2011_07
https://www.nxtbook.com/acbl/bridgebulletin/2011_06
https://www.nxtbook.com/acbl/bridgebulletin/2011_05
https://www.nxtbook.com/acbl/bridgebulletin/2011_04
https://www.nxtbook.com/acbl/bridgebulletin/2011_03
https://www.nxtbook.com/acbl/bridgebulletin/2011_02
https://www.nxtbook.com/acbl/bridgebulletin/2011_01
https://www.nxtbook.com/acbl/bridgebulletin/2010_12
https://www.nxtbook.com/acbl/bridgebulletin/2010_11
https://www.nxtbook.com/acbl/bridgebulletin/2010_10
https://www.nxtbook.com/acbl/bridgebulletin/2010_09
https://www.nxtbook.com/acbl/bridgebulletin/2010_08
https://www.nxtbook.com/acbl/bridgebulletin/2010_07
https://www.nxtbook.com/acbl/bridgebulletin/2010_06
https://www.nxtbook.com/acbl/bridgebulletin/2010_05
https://www.nxtbook.com/acbl/bridgebulletin/2010_04
https://www.nxtbook.com/acbl/bridgebulletin/2010_03
https://www.nxtbook.com/acbl/bridgebulletin/2010_02
https://www.nxtbook.com/acbl/bridgebulletin/2010_01
https://www.nxtbook.com/acbl/bridgebulletin/2009_12
https://www.nxtbook.com/acbl/bridgebulletin/2009_11
https://www.nxtbook.com/acbl/bridgebulletin/2009_10
https://www.nxtbook.com/acbl/bridgebulletin/2009_09
https://www.nxtbook.com/acbl/bridgebulletin/2009_08
https://www.nxtbook.com/acbl/bridgebulletin/2009_07
https://www.nxtbook.com/acbl/bridgebulletin/2009_06
https://www.nxtbook.com/acbl/bridgebulletin/2009_05
https://www.nxtbook.com/acbl/bridgebulletin/2009_04
https://www.nxtbook.com/acbl/bridgebulletin/2009_03
https://www.nxtbook.com/acbl/bridgebulletin/2009_02
https://www.nxtbook.com/acbl/bridgebulletin/2009_01
https://www.nxtbook.com/acbl/bridgebulletin/2008_12
https://www.nxtbook.com/acbl/bridgebulletin/2008_11
https://www.nxtbook.com/acbl/bridgebulletin/2008_10
https://www.nxtbook.com/acbl/bridgebulletin/2008_09
https://www.nxtbook.com/acbl/bridgebulletin/2008_08
https://www.nxtbook.com/acbl/bridgebulletin/2008_07
https://www.nxtbook.com/acbl/bridgebulletin/2008_06
https://www.nxtbook.com/acbl/bridgebulletin/2008_05
https://www.nxtbook.com/acbl/bridgebulletin/2008_04
https://www.nxtbook.com/acbl/bridgebulletin/2008_03
https://www.nxtbook.com/acbl/bridgebulletin/2008_02
https://www.nxtbook.com/acbl/bridgebulletin/2008_01
https://www.nxtbook.com/acbl/bridgebulletin/2007_12
https://www.nxtbook.com/acbl/bridgebulletin/2007_11
https://www.nxtbook.com/acbl/bridgebulletin/2007_10
https://www.nxtbook.com/acbl/bridgebulletin/2007_09
https://www.nxtbook.com/acbl/bridgebulletin/2007_08
https://www.nxtbook.com/acbl/bridgebulletin/2007_07
https://www.nxtbook.com/acbl/bridgebulletin/2007_06
https://www.nxtbook.com/acbl/bridgebulletin/2007_05
https://www.nxtbook.com/acbl/bridgebulletin/2007_04
https://www.nxtbook.com/acbl/bridgebulletin/2007_03
https://www.nxtbook.com/acbl/bridgebulletin/2007_02
https://www.nxtbook.com/acbl/bridgebulletin/2007_01
https://www.nxtbook.com/acbl/bridgebulletin/2006_12
https://www.nxtbook.com/acbl/bridgebulletin/2006_11
https://www.nxtbook.com/acbl/bridgebulletin/2006_10
https://www.nxtbook.com/acbl/bridgebulletin/2006_09
https://www.nxtbook.com/acbl/bridgebulletin/2006_08
https://www.nxtbook.com/acbl/bridgebulletin/2006_07
https://www.nxtbook.com/acbl/bridgebulletin/2006_06
https://www.nxtbook.com/acbl/bridgebulletin/2006_05
https://www.nxtbook.com/acbl/bridgebulletin/2006_04
https://www.nxtbook.com/acbl/bridgebulletin/2006_03
https://www.nxtbook.com/acbl/bridgebulletin/2006_02
https://www.nxtbook.com/acbl/bridgebulletin/2006_01
https://www.nxtbook.com/acbl/bridgebulletin/2005_12
https://www.nxtbook.com/acbl/bridgebulletin/2005_11
https://www.nxtbook.com/acbl/bridgebulletin/2005_10
https://www.nxtbook.com/acbl/bridgebulletin/2005_09
https://www.nxtbook.com/acbl/bridgebulletin/2005_08
https://www.nxtbook.com/acbl/bridgebulletin/2005_07
https://www.nxtbook.com/acbl/bridgebulletin/2005_06
https://www.nxtbook.com/acbl/bridgebulletin/2005_05
https://www.nxtbook.com/acbl/bridgebulletin/2005_04
https://www.nxtbook.com/acbl/bridgebulletin/2005_03
https://www.nxtbook.com/acbl/bridgebulletin/2005_02
https://www.nxtbook.com/acbl/bridgebulletin/2005_01
https://www.nxtbookmedia.com