cfx_december-2024 - 16
Amy Entelis
EVP of Talent, CNN Originals &
Creative Development
CNN Worldwide
The network's senior-most
talent executive spent the
past year refreshing CNN's
primetime lineup. It now
boasts four (out of five)
female anchors on weeknights, comedy programming
on Saturdays and original documentaries on
Sundays. Entelis' commitment to empowering female
storytellers is obvious: 40% of CNN Films' 60+ features
and short films were directed by women.
When I was starting out, I was once passed
over for a promotion in favor of a male
colleague. It taught me that I had to be my
own advocate, both in doing my best work
and in speaking on my own behalf. "
Rashida Jones
President
MSNBC
Jones' efforts are a big factor
in MSNBC recently topping
longtime leader CNN as the
go-to source for breaking
news. Jones, who understands
the importance of the Fourth Estate, launched the
" MSNBC Live " event series, re-launched MSNBC's mobile
app and expanded the brand's podcasts, including
" Rachel Maddow Presents: Ultra " and " How to Win in
2024. "
A woman changing the world today is my
daughter, Laila. She is unapologetically
herself. She is curious. She is tough. She is
caring. She is doesn't question whether she
can reach the unattainable. She just goes for it. Watch
this space. "
Alex MacCallum
EVP, Digital Products
& Services
CNN Worldwide
MacCallum left CNN after
the CNN+ streaming service
she helped develop was
scrapped. But in January she
returned in this new role,
and within weeks, her team was developing mobile-first
video, generative AI and a new subscription
product. Analytical yet intuitive, logical but creative,
MacCallum is leading CNN into a new era by setting
ambitious goals designed to drive engagement.
Over the past 20 years, corporate America
has made substantial progress toward
gender equity in leadership ranks. But I still
find myself in meetings sometimes with all
men and am struck by how much progress we still
need to make. "
16
Alison Hoffman
President
STARZ Networks
Hoffman practices what STARZ
preaches with its TakeTheLead
initiative aimed at amplifying
women and underrepresented
communities' voices. She's
been a champion of female-led
storytelling, evidenced by its stable of impactful programs
such as " Three Women " and " Outlander. " Known
for forward-thinking, Hoffman has launched multiple
first-of-its-kind bundles for the programmer, including
the Starz-BritBox combo.
I'm in total awe of Simone Biles, not just for her
incredible athleticism, but for the way she
protected her mental health, respected herself
and came back to become the most decorated
gymnast in history. "
Libby Leist
EVP
TODAY and Lifestyle
Ushering an iconic brand into
a new era isn't easy, but Leist's
smart and dynamic decisions
evolved NBC's " Today " into a
multi-platform behemoth reaching
approximately 100 million
people. This summer, Leist-the first and only woman to
executive produce " Today " -headed the brand's Olympic
coverage across all Today 360 platforms and expanded
the brand with a digital cover series aimed at younger
audiences that runs quarterly across Today.com and the
360 platforms including broadcast, streaming and social.
I am working on being there in the moment with
friends, family and colleagues, practicing
patience and putting down technology as much
as I can! "
Kristin Malaspina
Chief Content Officer/SVP, Distribution,
News 12
Optimum
Malaspina amplified local news by
spotlighting community businesses,
launching partnerships involving
its show " The East End " with
Discover Long Island while encouraging
reporting that has spurred legislative changes. Her
team's work received 95 New York Emmy nominations this
year. With over 20 years in media, Malaspina fosters industry
diversity as executive sponsor of Optimum's ERG HER
Impact and mentors young talent across the company.
I believe local news is and needs to be the next
industry disruption. Local news is the heartbeat of
our communities, and our viewers rely on us every
day to stay updated. At News 12, we are constantly
innovating and redefining what local news is, all with the
viewers and local tri-state communities in mind. "
December 2024
CablefaxWomen.com
CONTENT
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cfx_december-2024
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