cfx_december-2024 - 28
What's a skill you're
currently working on-
professional or personal?
Amy Bell
SVP & Chief Marketing Officer
WOW!
Bell made significant progress
in growing awareness
and ad recall of the WOW!
brand by implementing myriad
marketing initiatives for
both residents and commercial
lines of business across
all of its service areas. The WOW! brand health study
returned a 12% increase in brand awareness as a
result of an increased focus on targeted local advertising
and community involvement. She also helped roll
out WOW!'s integrated billing option with YouTube TV
as well as upgraded speed tiers and simplified pricing
along with WOW!'s Price Lock Promise.
During COVID, when we were all working
at home, I found happiness seeing fresh
flowers in the house. They not only
brightened my day and reminded me
to take a moment to stop and of course
" smell the roses " -or whatever flowers
were in the vase-but also became
a much-needed
creative outlet. Since
then, I love to create
arrangements for
special events and
for family and friends
any chance I get. I'm
still working on my
technique but who
knows, maybe this will
blossom (pun intended)
into a new side hustle.
28
Julie Laulis
President & CEO
Cable One
Over the past year, Laulis has been instrumental
in fostering a digital-first mindset, significantly
advancing Cable One's digital transformation.
Under her direction, the company continues
to invest in its infrastructure across its brands,
making capital investments totaling more than
$1 billion over the past 3 years and building a robust
and reliable network with the capacity and
reliability to support the digital future of the more
than one million customers currently served, as
well as extend broadband service to areas previously
unserved and underserved.
Storytelling! I believe everything
can be solved with a conversation,
yet as CEO, the conversations
take on elevated meaning and
importance. The ability to give
context, to motivate, to clarify,
to include the " why it matters "
is something that I am exploring
and learning about on an ongoing
basis. This is a skill set that has
whole-life benefits, especially
when paired with active listening!
December 2024
CablefaxWomen.com
http://www.CablefaxWomen.com
cfx_december-2024
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