cfx_december-2024 - 51

Maura Kehoe-Flower
VP, Account & Creative Services
PK Network Communications
CHAMPION
When Kehoe-Flower joined her sister Pat Kehoe's advertising
and marketing agency 30 years ago, it was as
a production manager. " I had no intention of starting a
family business, but I was just lucky that I could persuade
Maura to leave her production job and join me. Some of
that persuasion may have been from our family dynamics
of me being the eldest and she the youngest, " quips Kehoe. Over the years,
Kehoe-Flower received multiple promotions, earned her Master's in Business and
is prepared to step up as the next leader of PK Network one day. The two have
complemented each other well, sharing common values and work ethic, while
still being willing to zig while the other zags. Kehoe-Flower manages and supervises
a team of creatives, marketers and outside vendors that has resulted in PK
producing successful client ROI and award-winning work. Notably, she mentors
and supports younger team members and recent college grads along the way. " If I
wasn't interested in getting a younger perspective, I'd be in the wrong business. It's
great to collaborate, hear innovative ideas and build trust, which leads to creativity
and growth, " she says. " I've never asked anyone to do something I haven't already
done myself. " That empathetic nature extends to PK's clients and vendors, keeping
strong connections even when things get stressful. " When you've got a job to do
together, you need to be on the same page from the beginning, " explains Kehoe-Flower.
" You also need to be flexible, able to deal with changes and redirection,
even if it's in the middle of a project. And, of course, having a sense of humor
always helps. "
Pat Kehoe
" I believe the success
of every company is a
trustworthy and loyal
staff. How could I ask
for more than with my
own sister? Maura's
commitment to PK Network
goes far beyond a
job description. "
Madeline Kissel
VP, Business Development & Affiliate Relations
Viamedia
With oversight of more than 60 sales partnerships
across 70 cities, Kissel's influence is truly industry-wide.
This past year she secured a critical partnership
with Sparklight, renewed more than 50 contracts
and signed on 20 new partners. Kissel often
refers to something her executive coach, Brian Houp,
has told her: There's no growth in the comfort zone and no comfort in the
growth zone. " Change is hard, but I've learned getting uncomfortable leads to
the most impact. These words are on a Post-it note on my desk, " Kissel says.
Viamedia Chief Marketing & People Officer Becky Jones knew Kissel was going
to be a force from when she first joined the firm as an intern. " Her desire
to learn, her tenacity, her ability to grasp new concepts, new technologies and
lean into innovative ways to approach our industry made it easy for her to rise
to the star she is today, " Jones says. Kissel likes to say that Viamedia took a
chance on her and that she wasn't their first choice, but she was determined
to prove she was the right one. " Everyone just needs a place to start, it's up
to them to decide how far they want to go, " she says. Kissel is far from those
intern days, but she's stayed involved in the program and tries to lead by
example. " Frustrations can be high with multiple and oftentimes conflicting
priorities. We can't make one person or one department more important than
the next. Everyone is critical to the ecosystem, " she says.
CablefaxWomen.com
December 2024
CHAMPION
Becky Jones
" I'd be lying if I didn't say
that selfishly I hope in
five years I'm still working
alongside Madeline because
I enjoy working with
her that much... but honestly
in five years, Madeline
could be doing quite literally
anything she wants. "
51
http://www.CablefaxWomen.com

cfx_december-2024

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