Cablefax The Magazine - July 2010 - 16

TECHNOLOGY AWARD
SPEED RACERS: BendBroadband was Oregon's first
high-speed data provider.
Fast Facts
\ In 1997, BendBroadband was the first company in
Oregon to provide high-speed data service.
\ It's been a family-owned business since its inception
in 1955.
\ Despite its small size, it offers more than 100 HD
channels.
BendBroadband
BendBroadband may serve only about 36K subs in central
Oregon, but when it comes to technology, the op's
new tagline says it all: " We're the local dog. We better
be good. "
Indeed, BendBroadband stays ahead " due to our
willingness to step up and make the investments on the
edge of early, " says CTO Frank Miller. That means heavy
engagement with CableLabs and the vendor community,
as well as a simple commitment to deploy the best tech
possible to its small subscriber base.
Case in point: BendBroadband deployed one of the
fastest wireless broadband networks in the U.S. late
last year when it rolled out HSPA+, boasting speeds up
to 15Mbps. " The largest challenge we face being small
is scale, " Miller says. " [But] with our small size, we are
nimble and work to find creative solutions that pave the
way for future flexibility. "
The MSO's relentless pursuit of tech excellence earns
raves from peers. " If you want to follow a leader like
BendBroadband, you'd better be ready to hustle, " says
Gary Shorman, President/CEO of Eagle Communications.
Robert Gessner, President of Massillon Cable TV,
notes: " They spend the time to think about the future
16
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and take the risks involved to develop new methods and
innovations. And they are always willing to share the
wealth of their experience with others. "
BendBroadband's other recent tech accomplishments
include going all-digital in 2008 and launching
wideband services (up to 60Mbps) late last year. And
under the determined guidance of CEO Amy Tykeson,
the MSO is ramping up to target local businesses. It
plans to finish construction by year-end on its " BendBroadband
Vault, " offering enterprise-class collocation
services.
" Small and mid-sized customers are looking for a
partner to help them manage not only their voice, video,
and data services, but also to serve as a single point of
contact for other information technology needs, " says
Sean Handley, Director of Business Sales.
BendBroadband's tech leadership is even good politics,
helping the American Cable Assn educate policymakers.
" It's a perfect example of why independent
cable companies are so important to their communities
and as part of our national broadband strategy, " crows
ACA President/CEO Matt Polka. To be sure, BendBroadband
shines. And on many fronts.
July 2010
CableFAX: The Magazine
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Cablefax The Magazine - July 2010

Table of Contents for the Digital Edition of Cablefax The Magazine - July 2010

Contents
Cablefax The Magazine - July 2010 - Cover1
Cablefax The Magazine - July 2010 - Cover2
Cablefax The Magazine - July 2010 - Contents
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