evm_september-2023 - 70

FORUM
AGENCY
THE IMPACT OF AI ON THE
EVENT AGENCY MODEL
Artificial Intelligence will change the world and, of
course, your event agency. We'll start with a macrooverview
on how AI is poised to shake up business
strategies, and then dive into AI's impact on the
creative work triangle (speed, quality, cost), RFP
responses, rate cards and tools. Discuss all the ways
AI could impact your business so you'll be ready when
it does.
JOIN US FOR THE YEAR'S MOST
IMPORTANT CONVERSATION.
Agency Forum is a unique chance for you to
get in a room with people who do what you do
to discuss the biggest issues facing the industry
today and in the future.
NOVEMBER 2, 2023
CITY WINERY, NEW YORK CITY
SESSION HIGHLIGHTS:
Erica Orange
EVP/Chief
Operating Officer
The Future Hunters
Matt McCoubrey
VP/Partner
Salt XC
Caryn Mambro
Chief Creative Officer
Jeff Yang
Opus
VP-Technology & Innovation
On Board Experiential
FIRESIDE CHAT: CREATING THE
SUSTAINABLE EVENT SUPPLY CHAIN
Sustainability is quickly moving from an RFP question
to a client requirement. But creating sustainable
events starts with the agency, from creating an
internal sustainability team and curating local vendors
to having a real plan that does more than deliver lip
service. Hear the latest strategies for growing your
sustainability practice, and debunk the mindset that
green initiatives are always more expensive.
Paul Salinger
Board Member
Society for
Sustainable Events
Glenda Brungardt
Retired Tradeshow/
Event Manager
HP
Lowell Fox
Head of US Operations
Spare-it
Sponsored By:
PEOPLE, PEOPLE, PEOPLE:
POLICIES, COMP, CULTURE & DEI
The past few years have had a ripple effect on event
agencies, from loss of legacy knowledge, to resetting
employee expectations and recruiting the right people
for future growth. Our panel of people officers will
discuss the state of the workplace-from comp plans,
to the state of work-from-home, to attracting and
retaining talent, to building and maintaining company
culture.
Christina Crowley
VP-Human Resources
Sparks
Michael Kellerman
Partner-People & Culture
Imagination
Mike Gamble
CEO
SearchWide Global
Jes Petion
Director of Human Resources
Soho Experiential
REQUEST YOUR INVITATION TODAY
eventmarketeragencyforum.com
eventmarketeragencyforum.com

https://www.eventmarketeragencyforum.com

evm_september-2023

Table of Contents for the Digital Edition of evm_september-2023

evm_september-2023 - Belly1
evm_september-2023 - Belly2
evm_september-2023 - Cover1
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evm_september-2023 - Cover3
evm_september-2023 - Cover4
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https://www.nxtbook.com/accessintelligence/EventMarketer/evm_june-2024
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https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-summer-2023
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-spring-2023
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-and-mrd-december-2022
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-fall-2022
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-summer-2022
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-spring-2022
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-and-mrd-december-2021
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-june-2021
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-september-2021
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-march-2021
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-december-2020
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-august-2020
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-june-2020
https://www.nxtbook.com/accessintelligence/EventMarketer/event-marketer-april-2020
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