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BEYOND THE CLASSROOM
30%
Increase in funds raised from year-one to year-two of the Tournament.
SENECA GOLF TOURNAMENT
Strengthening relations and fundraising on the links
IN 2013, Seneca's Chief Information Officer Roy Hart (pictured above) was immersed in the biggest technology implementation project in the College's history, called “i3” (short for Information, Integration and Innovation). Over the past two years, i3 has transformed how the College performs its business processes across departments, in areas like student services, accounting, data management and human resources.
“The Seneca Golf Tournament is now the College's most successful fundraising event.”
The project required the tireless efforts of Seneca's Information Technology Services experts, working in collaboration with faculty and staff, external consultants and vendors. At the peak of this complicated project, Roy felt that it would benefit all involved to host an event that could help everyone to get to know each other better, have some fun and support a good cause. The answer was clear: golf.
Just like that, the Seneca Golf Tournament was born. Now in its third year, it has become the College's signature fundraising event, having raised more than $180,000 for Seneca's Campaign for Students and United Way, with 70 sponsors having taken part.
“Positive engagement among employees and our business partners is really important,” says Roy. “Plus, it feels great to raise money for important causes like student financial aid and United Way.”
Under Roy's guidance, the tournament has grown to include Seneca's vendors in facilities management, college services, human resources and security. The 2015 organizing committee includes representatives from across the College. As well, a great partnership has also been developed with the picturesque DiamondBack Golf Club, which has housed the event since its inception.
Quickly becoming a fall tradition at the College, the Seneca Golf Tournament's fundraising goal for 2015 was $160,000, with 144 golfers scheduled to hit the links. The 2014 Tournament raised $129,500.
“Thanks to Roy's vision and hard work, the Seneca Golf Tournament is now the College's most successful fundraising event,” says Tan-Ling Yeung, Director, Advancement and Alumni. “It also presents a wonderful opportunity to strengthen relations with our external stakeholders.”
Note: At the time of printing, not all of the 2015 tournament sponsors had been finalized. All sponsors from the 2014 tournament can be found on the RED donor list (pp. 40 & 41).
2015 seneca Golf Tournament organizing committee
Elaine Fenner, Academic Plan-Work Integrated Learning Project Manager
Roy Hart, CIO (Chair)
Michelle Hutt, Manager, Customer Relations Management
Cynthia Luey, Special Projects Officer, Advancement and Alumni
Liz McCartney, Director, College Services
Michelle Potter, ITS Assistant
Alona San Gabriel, Facilities Coordinator
Jason Stober-Baboushkin, Senior Manager, Procurement
RED 
2015 9
