DEREK AUTOMOTIVE ENTERS THE METAVERSE WHY DOES DEREK AUTOMOTIVE NEED TO BE IN THE METAVERSE? This second world - the meta verse - is no longer just science fiction. A mesh of visual worlds using technologies like VR and AR are coming together to create new communities and new realities powered by new money, i.e. virtual currencies. Facebook recently committed $10 billion to build its metaverse, and has even rebranded the company to Meta. The actions of large companies such as Meta give an indication of the coming importance and potential of the new meta verse. We view the metaverse as a new place to influence consumers to our brands and as a profit center that will help fund the development of our technology and the expansion of the company. There are huge sums of money to be made by early adopters.