Commercial Integrator + Security Sales May 2024 - 24

CI
PERFORMANCE AUDIO
One landmark installation,
The Sphere in Las Vegas,
ensures that every seat has
the best audio experience.
means project flow can return to more
normal pacing, evening out the impact of
demand through the entire value chain,
from integrators through distributors and
down to manufacturers, " he emphasizes.
Echoing this outlook, Lee adds that
while supply-chain issues are minimal,
integrators still need to keep clients
aware about processing times for audio
products' delivery. " It's more important
than ever to consider lead times in being
able to source the right equipment for the
project, " he states.
Lee addresses the constant increase in
prices, due to global inflation, which has
posed a challenge over the last couple of
years. To address this pace of change, Lee
recommends that integrators should educate
and inform clients about the quotes.
" We have to remind them that what we
quote them for a system today will almost
absolutely be lower than when they start
installation in six months or a year, " he says.
" Everyone understands that this is happening,
so we simply have to remind them. "
Overall, while performance audio had
its ups and downs on the business front,
all interviewees agree that the market is
poised for growth, especially as different
verticals look to expand performanceaudio
applications.
24
AtlasIED on High-Quality Audio
Indeed, sound is a crucial, yet often overlooked, aspect of our environments,
both in professional and personal settings. While the focus tends to gravitate
toward visual elements such as lighting and interior design, the impact of
sound on our psychological, physiological, cognitive and behavioral states
cannot be overstated.
In commercial installations, there's often a tendency to prioritize visual
aesthetics over sound quality. Architects and designers, focusing primarily on the
visual appeal of spaces, may inadvertently neglect the acoustic considerations
necessary for creating truly immersive and comfortable environments.
However, the importance of high-quality audio components cannot be
overstated. Undistorted, uncompressed and intelligible sound not only enhances
our enjoyment of leisure activities but also contributes to our health, well-being,
social behavior and productivity.
Quantifying the quality of sound is inherently subjective, as it ultimately
comes down to individual perception. While there are methodologies to measure
aspects such as linearity and intelligibility, the overall experience of sound is
deeply personal and subjective.
The audio industry represents a creative endeavor that intersects with the
human experience in profound ways. By collaborating with skilled system
designers, integrators and manufacturers, we can ensure that the technology
supporting our environments enhances the artistic craft and leaves a lasting
impression on audiences.
Investing in high-quality audio components is essential across various
domains, including leisure and entertainment, education, retail and business.
By prioritizing sound quality alongside visual aesthetics, we can create more
immersive, enjoyable and productive environments for everyone.
AtlasIED.com
Commercial Integrator+Security Sales & Integration | May 2024
DIMA - STOCK.ADOBE.COM
http://STOCK.ADOBE.COM http://www.AtlasIED.com
Commercial Integrator + Security Sales May 2024

Table of Contents for the Digital Edition of Commercial Integrator + Security Sales May 2024
