GE APPLIANCES, A HAIER COMPANY GE PROFILE™ LAUNDRY TOP LOAD 900 SERIES GE Profile is expanding its technology-forward brand into laundry with its Top Load 900 Series. The units incorporate smart home technology and advanced features, including a built-in voice assistant that allows users to set your clean cycles to specific care instructions, Smart Dispense to dispense the exact amount of detergent needed, Adaptive Smart Technology for a stronger clean and care, UltraFresh sensors with Microban antimicrobial technology and a Stain Guide through the SmartHQ app. BATH