MJBiz - July/August 2024 - 13

FIVE QUESTIONS
was very expensive because of
taxes. So, the cannabis was very
expensive ... and it fueled illicit
growth.
We don't have that in Germany.
We import cannabis from
Colombia, South Africa, Canada,
North Macedonia-very low-cost
production countries (not Canada,
but the rest)-where we can basically
import cannabis for a very
low price and can offer it for less
than the illicit market can.
We offer cannabis for 5 euros
per gram on our platform. The
illicit market prices in Germany
are 10-12 euros.
Even under GMP (Good Manufacturing
Practice) regulations,
highly regulated, pharmaceutical-grade
cannabis already is
cheaper than illicit-market prices.
Will there be opportunities
for U.S. or other nonGerman
companies?
The development of the U.S
market is pretty much stuck.
Everyone in the U.S. is now
hoping for rescheduling.
But we are already there in
Germany.
The smart players see the
market as a global market. They
are already approaching us.
Everybody wants to be in
Germany now, and they want to
be in the medical game because
there's no possibility to get into
the recreational game-except
for seeds, for example, because
there is no real legalized
market.
So, yes, 100% there's big
opportunity in Germany.
And I think the future is Europe.
It's no longer North America.
How will German cannabis
reform affect the rest of
Europe?
We see it already. I see the
Czech Republic following
this model. We already have
decriminalization in Malta and
Luxembourg and other small
states. France and Poland
are looking at Germany. The
Netherlands already approved
pilot projects.
I think the German model
is basically becoming the
gold standard for European
countries.
This interview was edited for
content and clarity.

http://www.calicobrands.com http://www.calicobrands.com

MJBiz - July/August 2024

Table of Contents for the Digital Edition of MJBiz - July/August 2024

MJBiz - July/August 2024 - 1
MJBiz - July/August 2024 - 2
MJBiz - July/August 2024 - 3
MJBiz - July/August 2024 - 4
MJBiz - July/August 2024 - 5
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