MJBiz Buyers Guide: Cannabis Packaging 23 - 10

MJBizDaily Buyers Guide Cannabis Packaging
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industry toward packaging
that's really geared to utility
and preservation of the
product, " he said.
Grove Bags currently is applying
research and development in
packaging, " looking at the plant
needs and then working our
way backwards from there, "
Tatum said.
Power would like to start
mirroring pharma packaging
by adding a UPC code. " Other
markets have made it so easy
to see that it's good for a
manufacturer to have UPC code on packaging, to make it much easier on retail stores to check the
product, and also for tracking seed-to-sale, " she said.
Packaging size plays a
role in the final cost.
Photo by Phil Donley
Her advice is to think about the customer and what food manufacturers have done for years. " You
grab a bag and it will say 'non-GMO,' for example. Those are things that connect with the customer, "
Power said. " Food companies have done that for many years. They also add information about no
flavors, or no additives. Those are things that could be very important for the customers. "
FUNCTIONAL AND COST EFFICIENT
The functionality of some of the products continues to be challenging for now. Assurpack has
worked to make their packages as easy to open and user-friendly as possible, Warner said, adding,
" We have several packages that we've developed that you can open with one hand. "
Cost savings is also an issue.
" Let's say it's flower in a jar, " Corbett of AE Global said. " It's got a label, and it's in a folding carton.
Do you really need the folding carton? Probably not. Is there a way to remove that? Because all
of a sudden, you can save 30 or 40 cents. If it's an economical brand, and you had it in the jar, it
makes more sense to put it in a pouch, which is still going to do a great job of freshness. There are
beautiful things that you can do from a pouch perspective with printing. So maybe I was spending
$1 on a jar, and now I can put it in a 25-cent pouch. "
Some of the more practical trends in packaging revolve around the economies of sustainability. But
that includes education about plastic packaging.
" Anything that's in the flexible packaging area, which are basically pouches, we don't actually touch
that, " Kane said. " That kind of plastic is extremely wasteful. There's no way to ever recycle that
stuff. I just don't carry it. I know it's cheap. I know it has a lot lower cost to produce. And for some
bag suppliers, they found out really unique and innovative ways to do low volume runs, which is
really needed in the cannabis industry. But I just won't deal with it. "
A popular trend is packaging that can be reused by a customer. " It's a trend that has a lot of different
benefits for it, " Kane said, such as pre-roll cases that double as souvenirs or keepsakes for tourists.
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MJBiz Buyers Guide: Cannabis Packaging 23

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