MJBiz Buyers Guide: Retail Strategy 23 - 14
MJBizDaily Buyers Guide Retail Strategy
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WHAT TO LOOK FOR WHEN HIRING CANNABIS EMPLOYEES
Before uploading a job posting to Indeed or LinkedIn, hiring managers should already know what they want
out of their employees.
Management should seek out individuals who can engage with a wide range of customers. Managers also
should try to find leaders who desire to work their way up ladder and help grow the business.
" Whether your operation is just one store or you plan to operate multiple locations, the goal is to create
leaders across the business, " says Frank Perullo, interim co-CEO, president and co-founder of multistate
operator Ascend Wellness Holdings (AWH).
Businesses should offer transparency about the role for which they're hiring. This includes detailing the
brand values and employee culture in addition to day-to-day responsibilities and pay rates.
" Be specific on what you are looking for-from the job duties to the availability needed to your core values, "
notes Lilach Mazor Power, owner of Mazor Collective, which operates The Giving Tree Dispensary in Phoenix.
" The right employees are the ones who are eager to join the organization-not just for the pay rate but also
for what you stand for, what you offer your customers and your employees, the culture you create and the
growth opportunities. "
One key point for hiring managers to remember when combing through applications is to place less
emphasis on past cannabis experience and more on factors such as passion for the plant and an interest in
learning or helping patients.
Applicants who want to become business leaders make reliable employees. Photo by Sean Capshaw
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MJBiz Buyers Guide: Retail Strategy 23
Table of Contents for the Digital Edition of MJBiz Buyers Guide: Retail Strategy 23
MJBiz Buyers Guide: Retail Strategy 23 - 1
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