CE Pro April 2022 - 38

OUTDOOR TECHNOLOGY
Lighting BOSS: Creating Magic with
Landscape
Lighting
Landscape and architectural
lighting create a magical
and elegant ambiance for
homeowners. The outdoor
lighting industry has always
been a phenomenal one
and continues to grow in
popularity. In recent years, homeowners are increasingly
investing in upgrades to their outdoor living space.
Understandably, many AV integrators are new to this
space, but just like audio (interior or exterior) it is a luxury
that your clients are investing in. It's time that integrators
begin to rethink their role in the outdoor lighting industry.
By entering this space integrators will maximize their
time and increase profit margins by offering a complete
outdoor living experience for their clients. They can
seamlessly capitalize on the trust they've established
with their homeowner-client and offer a full audio, video
and lighting solution. Outdoor lighting is key for aesthetics,
functionality, and security.
The client base of an AV integrator is one with expendable
income, who will likely add outdoor lighting as a
phase 2 or 3 to their home beautification projects. Integrators
that are currently offering lighting are not leaving
money on the table. Now is the ideal time to learn more
about this rapidly growing and highly profitable industry.
-Ryan Jaso, Founder, Lighting BOSS
Frequency Installing Outdoor
Pool/Spa Controls
Seldom
15%
Very
Frequently
15%
Fairly
Frequently
27%
Obviously, pool and spa controls can
only be installed when the client has
a pool or spa.
Occasionally
42%
Sonance: Landscape Audio, James
Loudspeaker Wedge Combine
Aesthetics & Performance
Sonance makes outdoor
solutions that are
designed to disappear,
making way for the
exceptional details of
exterior spaces. Having
pioneered the landscape
category over a decade ago, Sonance established itself as
the industry leader in outdoor audio early on. Now that Sonance
has added the customizability, durable craftsmanship,
and output of James Loudspeaker marine-grade audio, the
Sonance family of brands offers outdoor solutions that are
equipped to deliver on aesthetic and performance.
Beyond the success of Sonance landscape audio systems,
James Loudspeaker expands the offering to include
a range of surface mounted and free-standing outdoor
solutions, including the uniquely designed Wedge speaker.
James Loudspeaker Wedge is custom built to the precise
length of an exterior wall, allowing the speaker to tuck up
into the corner of the ceiling and wall surface, seemingly
becoming part of the architectural design. The result is
exceptional audio that blends in with the architecture and
withstands the harsh demands outdoors.
Sonance and James Loudspeaker offer a comprehensive
suite of solutions with considerations for design,
application, and unique installation requirements for
outdoor audio.
Frequency Installing Outdoor
Weather Stations
Seldom
23%
Very
Frequently
11%
Fairly
Frequently
27%
Outdoor weather stations remain a
small niche market for integrators.
Fairly Frequently
50%
Irrigation systems can be tied into
third-party control systems, but the
demand is limited.
Frequency Installing
Irrigation Controls
Very
Occasionally
39%
Seldom
12%
Frequently
11%
Occasionally
27%
38 | CE Pro April 2022
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CE Pro April 2022

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