CE Pro April 2023 - 42

INDUSTRY
Quest for Quality Awards
Best Consumer-Facing Website
PLATINUM Sonos: " The great aspect of the Sonos website
is not that DIY customers can 'build' their own systems
and do their own setups, but the dealer locator highlights
Platinum Partners and Upgrade Partners so customers who
require assistance or want to hear a live demo can reach
out. " -verbatim survey response from integrator
GOLD Kaleidescape: " Our website strategy has focused on
providing a clear understanding of the premium experience
Kaleidescape delivers to consumers while also serving as an
educational resource for dealers. We have paid attention to
ensuring the elegant design carries through from desktop to
mobile, providing streamlined navigation to new pages like
the Home Theater Guide, which offers valuable insights from
industry-leading designers and examples of balanced home
theater systems consumers look to for inspiration. " -Amanda
Davis, Senior Manager, Marketing Programs, Kaleidescape
Kaleidescape Consumer-Facing Website
SILVER Masimo Consumer: " The Bowers & Wilkins
website not only showcases the company's array of speakers
and headphones, it has a dealer finder that feeds us leads. "
-verbatim survey response from integrator
CATEGORY KUDOS:
Leon Speakers: " Leon Speakers is proud to accept the
Quest for Quality Category Kudos for Best Consumer
Facing Website. Our website is designed to give you the
tools to specify beautiful custom integration solutions, and
to make it as easy as possible along the way. Launched in
2021, the new leonspeakers.com is comprised of
easy-to-navigate product pages, detailed selectable
custom options, and extensive dealer resources-all
representing our commitment to customization, customer
service, and making what could be a daunting process
simple. The recently launched Leon Online Store also offers
a way for both dealers and end users to connect with Leon
42 | CE Pro April 2023
through signature branded merchandise, artworks created
through Leon's unique artist collaborations and a limited
selection of audio products delivered directly to your door.
We're so thankful to everyone who nominated us for this
award, and we look forward to continuing to serve your AV
and technology concealment needs. "
KEF: " KEF's website is full of interesting educational
profiles of musicians. It is all about the music! "
-verbatim survey response from integrator
MartinLogan: " When developing our website, our team
wanted to focus on the end-user experience, along with
being a helpful reference to our valued dealer partners.
Noting that in today's environment sites can be loaded
on a large variety of devices including phones, tablets,
etc., we also wanted to ensure it was easy to navigate
regardless of how it's being accessed. We continue to
revise and refresh our web presence and plan for some
major upgrades in the coming year. That said, from the
entire MartinLogan team thank you sincerely for recognizing
us with this award. We are truly honored. " -Allan
Tarrant, Senior Vice President, MartinLogan
MantelMount: " What distinguishes our site is that we
utilize information from a variety of sources including our
customers. Our FAQs come from our own in-house
customer service. We read every product review and use
that information as a learning tool. We combine all of this
with surveys to get a deeper understanding of what's
important to our consumers. What's more, we have years
of on-staff experience with UI design and we use best
practices on how to guide our customers with visuals and
copy to the information they need. We supplement this
with our FAQs that are easily searched for any and all
product information that might be needed. Recently, we
decided to separate our lower-end, DIY consumer series
from our higher-end professional series and we also
established www.mantelmountpro.com. With both sites,
we believe our UI design allows for an easy-to-find format
that is both engaging and quick to navigate. After several
years of collecting information, incorporating revisions,
and making improvements, we appreciate the acknowledgement. "
-Lee Marc, CEO, MantelMount
MantelMount Consumer-Facing Website
cepro.com
http://www.mantelmountpro.com http://www.leonspeakers.com http://www.cepro.com
CE Pro April 2023

Table of Contents for the Digital Edition of CE Pro April 2023
