CE Pro April 2024 - 26

INDUSTRY
Quest for Quality Awards
Dealer/Integrator Website
PLATINUM PORTAL: This award underscores what
Portal.io is all about - crafting an unparalleled web experience
for dealers. Our website isn't just a part of our business;
it's the heart of it. Without the distraction of hardware
sales, our team pours every ounce of creativity and skill into
ensuring our website stands out not just for its design, but
for its ability to remove friction in dealer's businesses and
help them grow. -Josh Willits, COO
GOLD SNAP ONE: We continue to focus on understanding
our Partners' (integrators') needs around learning,
researching, selecting products, and building systems that
deliver the end customer experience their clients need so
that we can design our websites to serve these needs the
best we can. -Bike Howard, SVP, Digital Experience
SILVER LUTRON: Lutron prides themselves in taking care
of the customer, and they are always eager to help in any
situation. -Reader comment
CATEGORY KUDOS
DMF Lighting: They are willing to go the extra mile.
-Reader comment
URC: Industry-leading service of our dealer community is
the core of the brand. URC continues to strive for
best-in-class product and service information, proactive
support tools, and intuitive ecommerce that help drive
our dealer businesses and deliver client dreams. Engaging,
two-way communication and AI-enabled tools are helping
to evolve our service model. From our virtual inspiration
home launched in 2022 to our AI-powered Virtual
Assistant, our strategy to evolve the marketplace
continues. -Ron Pence, Marketing Lead
Dealer Programs/Incentives
PLATINUM SNAP ONE: Our Partner Rewards Program
was created to benefit all Snap One Partners, regardless of
where or what they purchase. We shifted to a points-based
model and consolidated all previous programs, making
it easier to track progress and earn points on both Snap
One-manufactured products and distributed products. We
also added several new benefits to help them add value to
their business and grow as a company. -Janyl Mann, VP,
Loyalty & Marketing Operations
GOLD LUTRON: Lutron completely rebuilt its backorder
status and notification system to accurately update fulfillment
status of hard-to-find components. -Reader comment
26 | CE Pro April 2024
URC
SILVER URC: Convenient, beneficial dealer programming
and support are part of our primary components for our sales
strategy. URC's dealer programs are built on a platform that
recognizes the daily challenges and opportunities of running a
successful CI business. Our field sales team plays a critical role
by supporting new and existing dealers while activating the
tools that make our dealers successful. Creating and delivering
truly meaningful tools to fuel business and community
success is a cornerstone of URC's model. When our dealers
win, we all win. -Lee Rambler, National Sales Director
CATEGORY KUDOS
DMF Lighting: DMF definitely helped us get through
issues with creativity and ideas. -Reader comment
Russound: Our products are designed for the professional
Russound installer, which we fiercely protect with our
Russound Certified Installer (RCI) program. It prevents
any unauthorized internet reselling to ensure protected
profit margins for our dealers. RCI now has more than
16,000 members. On top of that, dealers on our email list
can look forward to receiving promotions and incentives
throughout the year, which keeps our products at the
forefront. -Charlie Porritt, CEO
Sonance: Sonance is always there, they always answer,
and they always are willing and eager to help. They are by
far one of my favorite companies in this industry. -Reader
comment
Dealer Protection Policies
PLATINUM SNAP ONE: Snap One offered upgrades
when some items were not available. -Reader comment
cepro.com
COURTESY OF URC
http://www.Portal.io http://www.cepro.com
CE Pro April 2024

Table of Contents for the Digital Edition of CE Pro April 2024
