CE Pro July 2021 - 33

Cleerline, LG and Eero, are
also recorded and put on
their websites for those that
cannot attend.
Going forward, I believe
we will have mask mandates
at trainings and still use
video conferencing more
than in the past, so networking
products will continue
to have strong growth. The
world is going back to the
office, but a lot of companies
will still prefer their employees
to have a mix of office
and at home work.
Catalyst AV member
CyberSmart out of Phoenix,
recently had a very successful
" Fiesta " afternoon and
had double the attendance
they anticipated. Catalyst
AV member LM Electronics
out of Texas, recently hosted
an event at the Samsung
Design Center that included
Cleerline, AVPro and
Samsung brands. It also had
a great turnout. Manufacturers,
reps and dealers are
ready to travel, learn and
have fun.
LUTHER: We pre-configure,
update firmware and
test complete systems before
they ship out the door.
We offer after-hours support
and nights and weekends
support for a number of
products. BlackWire cares
that our customers get
working systems to install
and if they ever need someone
to help they know to call
us first.
CE Pro: What about
other areas such as any
project lead generation,
serving as design &
installation consultants on
jobs, or even helping
cepro.com
installers find employment
(or integrators find top
talent)?
HOLZER: The PowerHouse
Alliance recently partnered
with Azione Unlimited
to give Azione dealers
the ability to continue to
support the lines carried by
the group while also gaining
frictionless access to the vast
inventory of product the
PowerHouse Alliance members
carry. We have another
announcement that will
positively impact integrators
coming soon.
WHINNA: Our branch
staff is always available for
dealer design and installation
consultation. Besides
the many years of industry
experience, they primarily
come from an integrator
sales and installation background.
When a customer
gets backed up on projects,
we will work with them to
find integrators with open
time to sub portions of their
projects.
APPLEBY: Our sales
staff are some of the most
knowledgeable and welltrained
professionals in the
industry, and dealers rely on
them every day to assist with
product selection.
Our systems design team
helps design, spec and quote
projects across multiple
product categories and offer
integration and installation
tips.
Our project registration
program allows dealers to
gain exclusive discounts from
industry-leading suppliers to
help win new security installations.
Our IP programming
capabilities help dealers save
time and money on their installations
by shipping ready
to install equipment.
As part of our acquisition
of Herman Pro AV in 2020,
our Herman Integration
Services business provides
AV systems integrators with
trained and industry-certified
technicians, project
managers, programmers
and engineers through
our unique subcontracting
services.
This allows us to help our
dealers expand into adjacent
product categories, scale
their current business and
capitalize on the growing pro
AV segment.
FISCHER: Enhanced
websites, multiple pickup
locations and offering to
do site surveys and presentations
for end users. They
are also offering extensive
system design and proposal
assistance for their dealers.
LUTHER: BlackWire has
offered design services for
video distribution systems,
such as Just Add Power and
AVPro Edge, for years.
We were the first distributors
for Just Add Power
into the residential market,
so there's no question who
to call when you need help
putting together any type of
video distribution system,
whether it be for a house,
sports bar or casino.
We also now offer presales
and heatmap services
for Ruckus wireless networking
and we've seen a massive
uptick in dealers taking
advantage of these services
over the past few months.
CE Pro
July 2021 CE Pro | 33
" BlackWire
is also
a software
development
house for
Control4, Elan,
RTI, URC and,
hopefully,
Crestron Home in
the near future. "
-Kevin Luther,
BlackWire Designs
http://www.cepro.com
CE Pro July 2021

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