CE Pro July 2023 - 50

Channel
TIPS | EDUCATION & EVENTS | DISTRIBUTION
Newcomer Speaker
Snap Returns
to Expo After
Buzzworthy Debut
Developed by integrator Rick Goren of
Technology Interiors, Speaker Snap's
innovative audio connectors eliminate
setup hassles and help installers save
time. By Jason Knott
NOW THAT REGISTRATION
is open for CEDIA Expo
2023 in Denver this September,
integrators planning
their schedules should mark
down an exhibitor that created
major buzz at last year's
show in Dallas. It has the
word " snap " in its name, but
it's probably not the company
of which you are thinking.
Speaker Snap (booth #935)
returns after debuting at
CEDIA Expo 2022 with its
innovative audio connector
that eliminates hassle and
reduces time.
The product is the
brainchild of Rick Goren,
who has run his AV integration
company, Technology
Interiors in Fishers, Ind., for
over 25 years. While at the
top of his industry, Goren
is always looking for ways
to innovate and save time
on installs.
Other audio connectors
can be a hassle and
time-consuming, he notes.
50 | CE Pro July 2023
Using a tool-free design,
Speaker Snap banana plugs
and keystone connectors
use a spring and lever to
make a secure connection,
eliminating the need to
clamp down the wire with a
tiny screw.
An integrator simply
strips the wire back a halfinch
and inserts it into the
Speaker Snap will exhibit at CEDIA Expo 2023 in Denver
after being a first-time exhibitor last year in Dallas.
The connectors are not
only beautifying and functional
for the customer, but
a time-saving innovation for
integrators. Speaker Snap
uses gold-plated connectors
and can accommodate
a range of wire gauge sizes.
Veteran integrators were
impressed by the product
and its application.
" Regular banana plugs are not
fun to use. The simplicity of
Speaker Snap speaks for itself. "
-Nathan Robison, Robison Digital Solutions
rear of the Speaker Snap.
The locking mechanism has
an internal spring that puts
constant pressure on the
wire, locking it in place for a
solid electrical connection.
" Installers can hook up
massive audio systems in
no time with our professional
tools for a strong,
flexible connection, " Goren
enthuses.
" I talked with four or
five integrators coming out
of the show that they all
told me Speaker Snap was
the best thing they saw in
Dallas. It was creating so
much buzz I had to buy
some, " says " Nitro " Nick
Tamburri, owner of Aggressive
Home Automation &
Design in Ridgewood, N.J.
" It is incredible how much
time it saves. It's quick and
easy. The banana plugs are
really secure. I could see
an audiophile customer
perhaps thinking there is
not enough metal-to-metal
contact, but that is going to
be a rare situation. "
To help mitigate that
possibility, Goren employs
gold plating for the connectors
to enhance the
metal-to-metal contact and
conductivity.
Like Tamburri, Nathan
Robison of Robison Digital
Solutions in Carmel, Ind.,
is already a convert to
Speaker Snap.
" Regular banana plugs are
not fun to use. The screws
are a pain. The simplicity of
the Speaker Snap speaks
for itself, " he says. " It just
makes things quicker and
easier. The first thing you
think of when you get them
in your hand is that you will
never use another type of
banana plug again. "
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CE Pro July 2023

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