CE Pro June 2023 - 62

MULTIDWELLING UNIT (MDU)
longer just confined to tony areas like Miami Beach or Manhattan's
Upper West Side. According to the NAR data, the
top 10 states for MDU housing in 2022 in terms of multifamily
permits were:
1. Texas (108,409 permits)
2. Florida (78,456)
3. California (55,128)
4. New York (30,591)
5. Georgia (29,818)
6. North Carolina (26,910)
7. Colorado (25,030)
8. New Jersey (24,234)
9. Arizona (23,757)
10. Virginia (18,507)
Digging into the Data
All those demographics tell the story as to why more integrators
find themselves migrating into MDUs. According
to the CE Pro 2023 State of the Industry Study released in
January, only 26% of integrators reported working on MDU
projects in 2022. That means nearly three out of every four
custom integration companies have not yet discovered this
lucrative market.
It is against that backdrop that CE Pro undertook its
first-ever MDU Deep Dive Study this spring, and the positive
outlook revealed in the results confirm the broader
demographics showing the multifamily market is strong. According
to the survey, two-thirds of integrators (66%) expect
their MDU business to grow in 2023. Specifically, 39% anticipate
their MDU business will be " much higher " this year.
CE pros report working in various types of MDUs.
Three-quarters of dealers (76%) deployed installations in
luxury condos in the past 12 months, while nearly two-outof-three
dealers (60%) said they work in apartment complexes.
Just over one-in-three integrators (37%) installed
systems in high-rise MDUs, while the same percentage
(37%) also worked in smaller multifamily housing, such as
duplexes, triplexes, and quads.
MDU Common-Area Subsystems Deployed
Door/Gate Access Control
Wireless Network
Security/Surveillance
Distributed Video
Outdoor Audio
Theater
Landscape Lighting
Irrigation Control
72%
72%
64%
53%
53%
50%
36%
19%
Among the other technologies dealers deploy are virtual
sales tours, automated trash monitoring, and rent
collection systems.
The multifamily market has a layer of complexity in that
integrators have multiple sales opportunities with multiple
decision-makers. First, they have the opportunity to work
with the developer/property manager to outfit the infrastructure
and common areas of the facility. According to the
survey, the areas of an MDU facility in which dealers most
frequently deploy technology are the lobby, gym, outdoor
environment, and gaming/theater spaces.
In terms of what types of technologies are deployed in
these common areas, a wireless network and door access/
ADI: Luxury Apartments Offer Wealth of
AV & Security Integration Opportunities
Many integrators are looking for opportunities to grow their business. MDUs offer
the perfect chance for AV and security to partner and ask for more business in
the same building. While you are looking to bid on one piece of the business, why
not ask for more integration work? Luxury apartments are dominating the rental
market. Not only do these urban oases have sleek, contemporary interior designs,
they also compete to have the most rich and varied array of community amenities
as well as security.
Companies looking to expand their business, can take advantage of ADI's comprehensive product lines in both security
and AV. Whether it's a private theater, yoga and spin studios, co-working spaces, or home office space with all the amenities
- integrators can help elevate these spaces for residence to enjoy and feel safe.
Not only can ADI provide the broad array of products for these large and luxurious projects, but we can offer services
to help you take on more business such as project registration, systems design, AV labor services, and security remote
monitoring. To find out more contact us at www.adiglobaldistribution.us.
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CE Pro June 2023

Table of Contents for the Digital Edition of CE Pro June 2023