Commercial Integrator August 2023 - 30

Houses of Worship
These beforeand-after
photos,
depicting the
sanctuary space at
First Assembly of
God in Fort Myers,
Fla., illustrate the
truly transformative
effects that
integrators can have
in elevating worship
experiences.
succeeds in appealing to church clients,
you'll usually avoid the bid process, a procedure
that many integrators find onerous
and potentially time-wasting. " If you have
a good relationship with them, and you're
providing them the solutions that they're
looking for, they could buy directly from
you, " Creel explains.
But Lee makes clear that, when they
look at the average church, integrators
shouldn't have dollar signs in their eyes.
" It's not like a corporation, which may
or may not have unlimited funds, " he
acknowledges. " The [typical] church
has got some limited funds, even if it's
a million dollars. " That means tethering
plans to budgetary reality. " You've got
to work hard to find solutions within the
budget, " Lee declares, " not just be pie in
the sky. " Creel amplifies that point, saying
it can be particularly challenging when the
creative department recruits the integrator
but doesn't actually control the purse
strings. " You might be working it up and
think you're gonna have some great big
30
solution or proposal, " he says, " and [then]
it's not even in the ballpark. "
Closing Thoughts
Although this Deep Dive report has
sought to draw out common themes and
trends in the worship space, Creel brings
us back to individuality, saying it's a virtue.
" I don't know that churches need to have
a commonality, " he declares. " I think the
differences allow competition...allow
uniqueness. " And, indeed, that is true. But
when I ask for a piece of advice that ties
together how integrators should interact
with all church leaders, Lee offers a ready
answer. " The people who are communicating
with your pastor or worship
leader, " he begins, " make sure that they
understand things technically, but that
they communicate in a way that the pastor
or the worship leader understands - not
engineering language. " Churches are in
the business of building communities of
worship, and their leaders want to know
how technology will help them in their
Commercial Integrator AUGUST 2023
Capturing Houses
of Worship with
Bolin PTZ Cameras
Houses of worship are a unique, challenging
and exciting environment for
video capture. Many houses of worship
have vocalists, praise bands and
choirs on platforms that incorporate
dramatic lighting that shifts in color
and intensity throughout the worship
experience. Other worship environments
combine natural and tasteful
architectural light with far less motion
on the platform. Most houses of worship
are somewhere in between. No
matter the style or the liturgy, almost
all houses of worship now need to
capture the service for display within
the facility and for streaming to those
who attend remotely. Bolin believes
PTZ cameras are an ideal fit for all
houses of worship as primary video
sources or as valuable additions to
staffed broadcast cameras.
Our new Blue Line cameras have
smooth, quiet motors and clear, crisp
images with all the essential features,
such as multiple, simultaneous HDMI,
USB and IP streaming outputs, all at
budget-friendly prices. Our Red Line
cameras are designed for houses of
worship with higher-end broadcast
environments and offer additional features,
such as full Sony image blocks,
up to 12G-SDI and Genlock. For houses
of worship using Dante, Bolin offers a
comprehensive line of Dante AV Ultra
products, including transceivers, and
Dante AV Ultra-native PTZ cameras.
And our KBD-1010 PTZ keyboard can
control them all.
Bolin is excited about houses of
worship and what we can offer to help
them capture and stream their services.
mission - and that's a question that no
algorithm or equation could ever answer.
We hope you've enjoyed this CI Deep
Dive report. If you have any feedback or
constructive criticism, please share it with
me at dan.ferrisi@emeraldx.com. CI
commercialintegrator.com
COURTESY OF DAVID LEE, PHD, LEE COMMUNICATION INC.
http://www.commercialintegrator.com
Commercial Integrator August 2023

Table of Contents for the Digital Edition of Commercial Integrator August 2023
