Commercial Integrator 2023 - 77
C llab rati n
TODAY and TOMORROW
ogy that has the ability to measurably improve outcomes for
businesses.
My process to help organizations make this happen is
straightforward and consists of two key steps: 1) develop
consensus around meaningful, measurable objectives; 2) use
behavioral and sentiment analytics to refine your path forward.
Measurable objectives are key to evaluating the multiple
viable solution options that exist for each business problem.
Are you trying to save money? If so, how much and over what
period? Are you trying to improve the employee experience?
If so, how will you measure, do you have a baseline and how
much improvement is required? Without clear project objectives,
organizations must instead rely on opinion and anecdotal
evidence to select a solution.
Analytics can both validate your selected solution and
help refine configurations, communications, training and
change-management efforts. I'm a huge fan of conducting
pilot deployments in order to validate not only the technology
but also the deployment process. Tracking adoption and user
satisfaction allows you to understand what is working and
where further efforts might be required.
Driving adoption is critical, as it is virtually impossible to
achieve the planned return on investment (ROI) from a new
technology without broad-based adoption.
Phil Langley
Global SVP, UCC and Pro A/V, Wesco
When choosing the right AV technology to meet your goals,
here are the criteria to consider: functionality, reliability, ease of
use, compatibility, scalability, cost support and training.
These key considerations will help you make the final choice:
○ user preferences
○ cost
○ security
○ collaboration
○ customization
To determine which solution best suits your organization
and you, it might be helpful to conduct a needs assessment,
comparing the available options. When choosing pro AV
technology, I don't have any personal preferences for particular
systems or vendors.
Nonetheless, here are a few important steps I take when
making decisions: determine user needs, evaluate technical
capabilities, evaluate user-friendliness, assess installation
requirements, consider scalability, determine budget, evaluate
quality, consider compatibility and be mindful of futureproofing.
By taking these factors into account, I am able to make the
best technical pro-AV solution choices that meet the needs of
users, while remaining reliable, simple to use and cost effective.
commercialintegrator.com
JUNE 2023 Commercial Integrator 77
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Commercial Integrator 2023
Table of Contents for the Digital Edition of Commercial Integrator 2023
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