Commercial Integrator November 2022 - 45

of potentially compromising the experience.
In the event that the client proposes
something that could be deleterious
to the end-user experience, Peveler
recommends going back to the design
team to see if they can rework the design
to lower the cost. In so doing, they can
devise a different design that ultimately
will still meet client needs. With the right
design, integrators can create a positive
experience for those who come to spend
their money to patronize that hotel, resort,
casino or other hospitality venue.
Words of Wisdom
McCann Systems' Newbury agrees,
saying, " I think that the importance of
the technology package is something
that cannot be marginalized. " From his
perspective, the current generation of
consumers, as well as the next one, only
feel engaged and satisfied when they are
engulfed constantly in technology. " As
soon as you take that away, you're left with
United States Postal Service
Statement of Ownership, Management, and Circulation
(Requester Publications Only)
1. Publication Title
Commercial Integrator
4. Issue Frequency
Monthly
100 Broadway, 14th fl
New York, NY 10005
8. Complete Mailing Address of Headquarters or General Business Office of Publisher (Not Printer)
Emerald X, LLC
31910 Del Obispo, Suite 200
Suite 200
San Juan Capistrano, CA 92675
9. Full Names and Complete Mailing Addresses of Publisher, Editor, and Managing Editor (Do Not Leave Blank)
Publisher (Name and Complete Mailing Address)
Ray Lyons, Emerald X, LLC, 100 Crossing Blvd., Suite 310, Framingham, MA 01702
2. Publication Number
-
0 0 5
1 6 0
October 1, 2022
5. Number of Issues Published Annually 6. Annual Subscription Price
12
7. Complete Mailing Address of Known Office of Publication (Not Printer) (Street, city, county, state, and ZIP+4)Contact Person
Emerald X, LLC
646-668-3763
Joanne Wheatley
Telephone
b. Legitimate
Paid and/or
Requested
Distribution (by
Mail and
Outside the
Mail)
3. Filing Date
13. Publication Title
COMMERCIAL INTEGRATOR
15.
Extent and Nature of Circulation
a. Total Number of Copies (Net press run)
(1)
(2)
Outside county Paid/Requested Mail Subscriptions stated on PS Form
3541. (include direct written request from recipient, telemarketing and
Internet requests from recipient, paid subscriptions including nominal
rate subscriptions, employer requests, advertiser's proof copies, and
exchange copies.)
In-County Paid/Requested Mail Subscriptions Stated on PS Form 3541
(Include direct written request from recipient, telemarketing and Internet
requests from recipient, paid subscriptions including nominal rate
subscriptions, employer requests, advertiser's proof copies and exchange
copies)
(3)
(4)
Editor (Name and Complete Mailing Address)
Dan Ferrisi, Emerald X, LLC, 100 Crossing Blvd., Suite 310, Framingham, MA 01702
Sales Through Dealers and Carriers, Street Vendors, Counter Sales,
and Other Paid or Requested Distribution Outside USPS
14
Requested Copies Distributed by Other Classes of Mail Through the
USPS (e.g. First-Class Mail)
-
c. Total Paid and/or Requested Circulation
[Sum of 15b. (1), (2), (3), and (4)]
d.
(1)
Managing Editor (Name and Complete Mailing Address)
(2)
10.
Owner (Do not leave blank, It the publication is owned by a corporation, give the name and address of the corporation immediately followed by the
names and addresses of all stockholders owning or holding 1 percent or more of the total amount of stock. If not owned by a corporation, give the
names and addresses of the individual owners. If owned by a partnership or other unincorporated firm, give its name and address as well as those of
Emerald X, LLC
If the publication is a general publication, publication of this statement is required. Will be printed in the Nov/Dec 2019 issue of this publication.
31910 Del Obispo, Suite 200, San Juan Capistrano, CA 92675
each individual owner. If the publication is published by a nonprofit organization, give its name and address.)
Complete Mailing Address
(4)
Nonrequested
Distribution (by
Mail and
Outside Mail)
(3)
Outside county Nonrequested Copies Stated on the PS 3541 (include
Sample copies, Requests Over 3 years old, Requests induced by a
Premium, Bulk Sales and Requests including Association Requests,
Names obtained from Business Directories, Lists and other sources)
In-County Nonrequested Copies as Stated on Form 3541 (include
Sample copies, Requests Over 3 years old, Requests induced by a
Premium, Bulk Sales and Requests including Association Requests,
Names obtained from Business Directories, Lists and other sources)
-
Nonrequested Copies Distributed through the USPS by Other Classes
of Mail (e.g. First-Class Mail, Nonrequestor Copies mailed in excess of
10% Limit Mailed at Standard Mail or Package Service Rates)
-
Nonrequested Copies Distributed Outside the Mail (Include Pickup
Stands, Trade Shows, Showrooms and Other Sources)
e. Total Nonrequested Distribution (Sum of 15d. (1), (2), (3), and (4))
3,991
f. Total Distribution (Sum of 15c. And 15e.)
15,542
11. Known Bondholders, Mortgagees, and Other Security Holders Owning or
Holding 1 percent or more of Total Amount of Bonds, Mortgages, or
Other securities. If none, check box
None
Full Name
Emerald X, Inc.
Complete Mailing Address
31910 Del Obispo, Suite 200, San Juan Capistrano, CA 92675
16,128
i. Percent Paid and/or Requested Circulation
(15c. Divided by 15f. Times 100)
16. Publication of Statement of Ownership
x
publication.
17. Signature and Title of Editor, Publisher, Business Manager, or Owner
Senior Vice President
9/30/2022
12. Tax Status (For completion by nonprofit organizations authorized to mail at nonprofit rates) (Check one)
The purpose, function, and nonprofit status of this organization and the exempt status for income tax purposes:
Has Not Changed During Preceding 12 months
Has Changed During Preceding 12 Months (Publisher must submit explanation of change with this statement)
PS Form 3526-R, September 2007 (Page 1 of 3 (Instructions Page 3)) PSN 7530-01-000-9931 PRIVACY NOTICE: See our privacy policy on www.usps.com
I certify that all information furnished on this form is true and complete. I understand that anyone who furnishes false or misleading information on this form or who omits material or information requested on the form may be subject to criminal sanctions (including
fines and imprisonment) and/or civil sanctions (including civil penalties)
PS Form 3526, July 2014 (Page 2 of 4)
Date
74.32
If the publication is a general publication, publication of this statement is required. Will be printed in the November 2022 issue of this
Publication Not Required
17,987
66.87
g. Copies not Distributed (See Instructions to Publishers #4 (page #3))
585
h. Total (Sum of 15f. And 15g.)
1,053
16,934
5,611
269
-
1,669
-
11,552
-
11,323
19
14. Issue Date for Circulation Data Below
Sep 22
Average No. Copies Each Issue
During Preceding 12 Months
16,128
No. Copies of Single Issue
Published Nearest to Filing Date
17,987
'just another space' that may not be worth
a second visit, " he declares.
So, what is Newbury's best advice?
" Go bigger, go cooler, add more integration
[and] begin to create connections
between the physical space you're in
and the virtual world you socialize on. "
Offering a dose of reality, he says that
people are becoming harder to impress.
" [The hospitality] industry can and will
need to grow along with that mentality, "
Newbury warns.
Newbury also advises AV integrators
and other stakeholders to " ...pay attention
to what you see and experience as you
travel through your day. " He adds, " Inspiration
is around every corner, as are things
that could have been done better. Absorb
that and use it to bring value to your
clients on the next opportunity. "
As integrators take advice like this and
turn it into action, it seems likely that the
post-pandemic picture for hospitality and
leisure spaces will be increasingly bright.
Hospitality Venues
and Display Usage
Commercial Integrator: What AV
trends has Planar noticed in how
hospitality clients and integrators use
your products?
Robert Detwiler, director, LED
products, Planar: We're seeing more
customers transition from displays
to LED videowalls. While the average
size may have dipped slightly,
customers are deploying several videowalls
as opposed to a single large
one. This includes resorts, casinos and
sportsbooks who are now recognizing
the role architectural displays play in
supporting digital signage and other
uses. Demand for fine-pitch outdoor
LED videowalls is also rising as hospitality
venues look for ways to deliver
up-close viewing with exceptional
image detail, even in direct sunlight.
11,538
11,304
-
-
3,722
3,942
commercialintegrator.com
NOVEMBER 2022 Commercial Integrator 45

http://www.usps.com http://www.commercialintegrator.com

Commercial Integrator November 2022

Table of Contents for the Digital Edition of Commercial Integrator November 2022