Hospitality Design - April 2021 - 38
perspectives interview
The brand's signature green hue wraps floors
and walls at Chief's Chicago clubhouse
Plush furniture is set against a backdrop
of greenery at the New York clubhouse
Books and artwork curated by Uprise Art lend elegant
touches to the lounge and adjacent parlor area in New York
Olive trees provide shade to outdoor areas in Los
Angeles, continuing the California cool aesthetic
038
April 2021 hospitalitydesign.com
Recalling buzzing hotel lobbies, the
clubhouses are destinations for women to gather
and converse. " I think of each city's clubhouse as
a pied-à-terre, " says AvroKO managing director
Lexie Aliotti. " We also loved the idea of Elsie de
Wolfe's Sunday salon, the historic meeting of the
minds that took place a few blocks from Chief's
New York location, where we saw parallels to
Chief's mission for creating community. "
Contemporary artwork from emerging
talents, curated by Chief founding member
Tze Chun's Uprise Art, plays a pivotal role, and
striking pieces placed at entries are among the
many design threads linking all three. There
is also the grounding signature rich green hue,
lounges layered with vintage finds, and central
cocktail bars that spark spontaneous banter.
The material palette references " Chief's
values of fortitude, belonging, and longevity.
Saturated walls are balanced by the warmth of
plush upholstery and broken-in leather, creating
an approachability with an overall style that is
fresh and enduring, " says Danielle Gray, senior
designer at AvroKO. " There are subtle, almost
covert, differences in each location that reflect
something essential about each city. "
Calling to mind prewar apartments, the New
York clubhouse in Manhattan's Flatiron District,
for example, features decorative trim moldings
and a penthouse amplifying the views of
surrounding mansard roofs. The West Hollywood
iteration channels its past as a puppet theater and
mixes a preserved wall of celebrity signatures
dating from the 1940s with an olive tree-shaded
courtyard. In Chicago, an abundance of exposed
wood honors Fulton Market's warehouse roots.
The woman who joins Chief will regularly
be grappling with demanding situations, Kaplan
points out, and " we wanted to create a space
for her-to have business meetings, to connect
with other members-that feels private and
confidential. " hd
See m ore at hospi t al i t ydesi g n.com
In LA, members seeking a cozy gathering spot gravitate
toward the library bar, complete with a fireplace
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Hospitality Design - April 2021
Table of Contents for the Digital Edition of Hospitality Design - April 2021
contents
from the editor
behind the design
sketchbook
trends: purposeful design
trends: cabins
trends: big ideas
interview: lindsay kaplan + avroko
interview: ryan miller
interview: lionel ohayon
profile: boa
art
sustainable
textiles
seating
unplug + recharge
off-the-grid hideaway: casa na terra
experiential dispensary: alchemy
family-focused clubhouse: pokopoko
culturally conscious retreat: the tiing tejakula villas
respectful restoration: raas chhatrasagar
immersive spa resort: terme di saturnia
urban oasis: io beauty gallery
sustainable hotel: paradero todos santos
holistic wellbeing: practice in the city
self (hair) care: goodbody
modern maternal: health oula
ad index
back space: sachin rastogi
Hospitality Design - April 2021 - Intro
Hospitality Design - April 2021 - Cover1
Hospitality Design - April 2021 - Cover2
Hospitality Design - April 2021 - 1
Hospitality Design - April 2021 - 2
Hospitality Design - April 2021 - contents
Hospitality Design - April 2021 - from the editor
Hospitality Design - April 2021 - 5
Hospitality Design - April 2021 - behind the design
Hospitality Design - April 2021 - 7
Hospitality Design - April 2021 - 8
Hospitality Design - April 2021 - 9
Hospitality Design - April 2021 - 10
Hospitality Design - April 2021 - sketchbook
Hospitality Design - April 2021 - 12
Hospitality Design - April 2021 - 13
Hospitality Design - April 2021 - 14
Hospitality Design - April 2021 - trends: purposeful design
Hospitality Design - April 2021 - 16
Hospitality Design - April 2021 - 17
Hospitality Design - April 2021 - 18
Hospitality Design - April 2021 - 19
Hospitality Design - April 2021 - 20
Hospitality Design - April 2021 - 21
Hospitality Design - April 2021 - 22
Hospitality Design - April 2021 - trends: cabins
Hospitality Design - April 2021 - 24
Hospitality Design - April 2021 - 25
Hospitality Design - April 2021 - 26
Hospitality Design - April 2021 - 27
Hospitality Design - April 2021 - 28
Hospitality Design - April 2021 - 29
Hospitality Design - April 2021 - 30
Hospitality Design - April 2021 - trends: big ideas
Hospitality Design - April 2021 - 32
Hospitality Design - April 2021 - 33
Hospitality Design - April 2021 - 34
Hospitality Design - April 2021 - 35
Hospitality Design - April 2021 - 36
Hospitality Design - April 2021 - interview: lindsay kaplan + avroko
Hospitality Design - April 2021 - 38
Hospitality Design - April 2021 - 39
Hospitality Design - April 2021 - 40
Hospitality Design - April 2021 - interview: ryan miller
Hospitality Design - April 2021 - 42
Hospitality Design - April 2021 - 43
Hospitality Design - April 2021 - 44
Hospitality Design - April 2021 - interview: lionel ohayon
Hospitality Design - April 2021 - 46
Hospitality Design - April 2021 - profile: boa
Hospitality Design - April 2021 - art
Hospitality Design - April 2021 - 49
Hospitality Design - April 2021 - 50
Hospitality Design - April 2021 - sustainable
Hospitality Design - April 2021 - 52
Hospitality Design - April 2021 - textiles
Hospitality Design - April 2021 - 54
Hospitality Design - April 2021 - 55
Hospitality Design - April 2021 - 56
Hospitality Design - April 2021 - 57
Hospitality Design - April 2021 - 58
Hospitality Design - April 2021 - seating
Hospitality Design - April 2021 - 60
Hospitality Design - April 2021 - 61
Hospitality Design - April 2021 - 62
Hospitality Design - April 2021 - unplug + recharge
Hospitality Design - April 2021 - off-the-grid hideaway: casa na terra
Hospitality Design - April 2021 - 65
Hospitality Design - April 2021 - 66
Hospitality Design - April 2021 - 67
Hospitality Design - April 2021 - experiential dispensary: alchemy
Hospitality Design - April 2021 - 69
Hospitality Design - April 2021 - 70
Hospitality Design - April 2021 - 71
Hospitality Design - April 2021 - family-focused clubhouse: pokopoko
Hospitality Design - April 2021 - 73
Hospitality Design - April 2021 - culturally conscious retreat: the tiing tejakula villas
Hospitality Design - April 2021 - 75
Hospitality Design - April 2021 - respectful restoration: raas chhatrasagar
Hospitality Design - April 2021 - 77
Hospitality Design - April 2021 - immersive spa resort: terme di saturnia
Hospitality Design - April 2021 - 79
Hospitality Design - April 2021 - urban oasis: io beauty gallery
Hospitality Design - April 2021 - 81
Hospitality Design - April 2021 - sustainable hotel: paradero todos santos
Hospitality Design - April 2021 - holistic wellbeing: practice in the city
Hospitality Design - April 2021 - self (hair) care: goodbody
Hospitality Design - April 2021 - modern maternal: health oula
Hospitality Design - April 2021 - ad index
Hospitality Design - April 2021 - 87
Hospitality Design - April 2021 - back space: sachin rastogi
Hospitality Design - April 2021 - Cover3
Hospitality Design - April 2021 - Cover4
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