Hospitality Design - September 2023 - 30

perspectives interview
Designed by AW2, the Banyan Tree AlUla in
Saudi Arabia features 47 tented villas
Each suite at the Banyan Tree AlUla is
composed of a simple platform and a solid
structure evoking the neighboring rocks
With a palette informed by the desert, a villa at
the Banyan Tree AlUla features patterns and motifs
inspired by Nabataean nomadic Arab tribes
You started your career with health club
Holmes Place. What led you to the hotel
business?
While in Berlin I had an experience at a Four
Seasons hotel, which was around the corner from
the health club. During that stay, I encountered
an exceptional level of service-when I arrived,
they knew my name. I asked the GM if I could
talk to him about how he does this. I was taken
in by the world of luxury hotels. At the same
time with the wellness side of things, bathing
and sauna culture was coming into our clubs.
Wellness was rising in the industry and I wanted
to be part of that rise. I also wanted to experience
and deliver service at an ultra-luxury level.
What was your first job in the industry?
My first hotel was the Burj Al Arab in Dubai
in 2003. I had been approached to lead the spa,
030
September 2023 hospitalitydesign.com
wellbeing, and retail side of the business.
Dubai was not the Dubai it is now. It was at
the beginning of its [development] boom, so
the Burj Al Arab was the statement hotel.
I spent about three years working there. I
had this beautiful spa on the 17th floor of the
Burj. I heard a great quote from somebody:
'If you get out of bed in the morning and
don't want to meet a guest, you shouldn't
be in the hotel business.' That was an
environment that was all about meeting
and engaging with guests. The camaraderie
within a hotel environment like that is
strong, but the dynamic and the wish to
exceed expectations of guests was the main
draw. It's addictive.
What made you decide to move on?
From my corner office, I could see the
Madinat Jumeirah being built. I was a little
bit jealous. [The spa] had 20 treatment rooms
and was being run by Six Senses. I thought it
would be interesting to work for a brand where
wellbeing was at the center of what they did.
After a period, I was offered a role to open a
location for them in Bodrum, Turkey. They
understood the power of wellness and wellbeing,
and the emotional connection it could create with
the guests.
How did you end up at GOCO
Hospitality, a wellness hospitality
consulting, development, and
management company?
When [CEO and founder] Ingo Schweder started
GOCO in Bangkok, I had the opportunity to join
him. It was another big step in my career because
we were a bit of a startup. We had exposure to a

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Hospitality Design - September 2023

Table of Contents for the Digital Edition of Hospitality Design - September 2023

contents
from the editor
behind the design
sketchbook
trends: senior living
interview: emlyn brown
business sense: sustainability playbook
profile: nani marquina
profile: emerging designers
sustainable products
made in america
lighting
fabric + textiles
take care
projects
birch selsdon
lanserhof sylt
1 hotel mayfair, london
ad index
back space: darius davie + matthew sears
Hospitality Design - September 2023 - Intro
Hospitality Design - September 2023 - Cover1
Hospitality Design - September 2023 - Cover2
Hospitality Design - September 2023 - 1
Hospitality Design - September 2023 - 2
Hospitality Design - September 2023 - 3
Hospitality Design - September 2023 - 4
Hospitality Design - September 2023 - contents
Hospitality Design - September 2023 - 6
Hospitality Design - September 2023 - 7
Hospitality Design - September 2023 - from the editor
Hospitality Design - September 2023 - 9
Hospitality Design - September 2023 - behind the design
Hospitality Design - September 2023 - 11
Hospitality Design - September 2023 - 12
Hospitality Design - September 2023 - 13
Hospitality Design - September 2023 - 14
Hospitality Design - September 2023 - sketchbook
Hospitality Design - September 2023 - 16
Hospitality Design - September 2023 - 17
Hospitality Design - September 2023 - 18
Hospitality Design - September 2023 - 19
Hospitality Design - September 2023 - 20
Hospitality Design - September 2023 - trends: senior living
Hospitality Design - September 2023 - 22
Hospitality Design - September 2023 - 23
Hospitality Design - September 2023 - 24
Hospitality Design - September 2023 - 25
Hospitality Design - September 2023 - 26
Hospitality Design - September 2023 - 27
Hospitality Design - September 2023 - 28
Hospitality Design - September 2023 - interview: emlyn brown
Hospitality Design - September 2023 - 30
Hospitality Design - September 2023 - 31
Hospitality Design - September 2023 - 32
Hospitality Design - September 2023 - 33
Hospitality Design - September 2023 - 34
Hospitality Design - September 2023 - 35
Hospitality Design - September 2023 - 36
Hospitality Design - September 2023 - 37
Hospitality Design - September 2023 - business sense: sustainability playbook
Hospitality Design - September 2023 - 39
Hospitality Design - September 2023 - 40
Hospitality Design - September 2023 - 41
Hospitality Design - September 2023 - 42
Hospitality Design - September 2023 - 43
Hospitality Design - September 2023 - 44
Hospitality Design - September 2023 - 45
Hospitality Design - September 2023 - 46
Hospitality Design - September 2023 - profile: nani marquina
Hospitality Design - September 2023 - 48
Hospitality Design - September 2023 - 49
Hospitality Design - September 2023 - profile: emerging designers
Hospitality Design - September 2023 - 51
Hospitality Design - September 2023 - 52
Hospitality Design - September 2023 - sustainable products
Hospitality Design - September 2023 - 54
Hospitality Design - September 2023 - 55
Hospitality Design - September 2023 - 56
Hospitality Design - September 2023 - 57
Hospitality Design - September 2023 - made in america
Hospitality Design - September 2023 - 59
Hospitality Design - September 2023 - 60
Hospitality Design - September 2023 - lighting
Hospitality Design - September 2023 - 62
Hospitality Design - September 2023 - 63
Hospitality Design - September 2023 - fabric + textiles
Hospitality Design - September 2023 - 65
Hospitality Design - September 2023 - 66
Hospitality Design - September 2023 - take care
Hospitality Design - September 2023 - 68
Hospitality Design - September 2023 - 69
Hospitality Design - September 2023 - 70
Hospitality Design - September 2023 - 71
Hospitality Design - September 2023 - 72
Hospitality Design - September 2023 - 73
Hospitality Design - September 2023 - 74
Hospitality Design - September 2023 - 75
Hospitality Design - September 2023 - 76
Hospitality Design - September 2023 - 77
Hospitality Design - September 2023 - 78
Hospitality Design - September 2023 - 79
Hospitality Design - September 2023 - 80
Hospitality Design - September 2023 - 81
Hospitality Design - September 2023 - 82
Hospitality Design - September 2023 - 83
Hospitality Design - September 2023 - 84
Hospitality Design - September 2023 - projects
Hospitality Design - September 2023 - birch selsdon
Hospitality Design - September 2023 - 87
Hospitality Design - September 2023 - 88
Hospitality Design - September 2023 - 89
Hospitality Design - September 2023 - 90
Hospitality Design - September 2023 - 91
Hospitality Design - September 2023 - lanserhof sylt
Hospitality Design - September 2023 - 93
Hospitality Design - September 2023 - 94
Hospitality Design - September 2023 - 95
Hospitality Design - September 2023 - 96
Hospitality Design - September 2023 - 97
Hospitality Design - September 2023 - 1 hotel mayfair, london
Hospitality Design - September 2023 - 99
Hospitality Design - September 2023 - 100
Hospitality Design - September 2023 - 101
Hospitality Design - September 2023 - 102
Hospitality Design - September 2023 - ad index
Hospitality Design - September 2023 - back space: darius davie + matthew sears
Hospitality Design - September 2023 - Cover3
Hospitality Design - September 2023 - Cover4
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