Hospitality Design - November 2024 - 12

perspectives memoir
Tara and her husband
Tommy Foxcroft in Italy
How did that passion translate in your
schooling and fi rst jobs?
I went to the Francis Holland School, a very
good English all-girls day school until we had
the option to go on to do A-Levels. I chose to
leave school a litt le earlier. I didn't go on to get
a university degree, so I had to go to work. My
parents had dreams of me going to the Sorbonne
in Paris. If that wasn't happening, I was out.
At that point, there wasn't a specifi c move to go
into design. I did an apprenticeship at Vogue for
a short but incredibly insightful period of time.
Aſt er six or eight months, I ended up in a job
in one of the well-known PR companies of the
time, (which shows like Absolutely Fabulous were
probably based on). Those were the fi rst jobs that
led me into working in property development.
Property led me back to the creative side and
toward design, and then I put the three together.
Tommy and Tara on
their wedding day
Tara and her stepson, Robert
Bernerd's parents: Susan
and Elliott Bernerd
Tara launching the Knightsbridge
development in 2005
What did you take from those
experiences?
I've run my company for almost 23 years. The
experience for someone of 16 or 17 years old
leaving school is a very diff erent period of
assessing what you are learning from work. As
much as Vogue sounds fantastic-it is a leading
brand and it's no joke-you do learn about real
life and gett ing your act together. There's no
parent waking you up because you're late for an
exam. You are in the offi ce, you are suited, you
are answering phones, taking messages, and
being responsible. Even though I wasn't going
to be a publisher or a journalist, it taught me to
understand people and not to take anything for
granted.
These jobs were part of my roots and were
a foundation for my career. [Each] spilled into
something else and each one has been the
backbone to what I've learned and what I do
today in their own way. I wouldn't throw those
years away working in development, because I
understand the developer's mind. I understand
the business side. We work today with those very
people-whether it's the ownership of the hotels
we're privileged to do, or the condominiums and
buildings we put up globally. That experience
was invaluable. Then, slowly, I pushed and broke
down boundaries to get into the creative side and
the design side.
How did you get into the design and
development business?
I knew I couldn't just walk into an architecture
fi rm and take a job. I'd worked, I'd gone back to
school and studied fi lm (another curve ball). But
there was imposter syndrome because I didn't
have an architecture degree.
012
November 2024 hospitalitydesign.com

http://www.hospitalitydesign.com

Hospitality Design - November 2024

Table of Contents for the Digital Edition of Hospitality Design - November 2024

from the editor
from the guest editor
memoir
perspectives
sketchbook
tara’s perfect day
places: milan
brand identity: bulgari hotels & resorts
products
profile: masataka hosoo 
profile: rossella bisazza
profile: filippo arnaboldi 
profile: marta sala 
profile: luigi + andrea tagliabue
wallcoverings
bath
lighting
seating
the originals
maggio cipriani 
rocco forte
ambra medda 
michele bönan
neil jacobs
marva griffin
alireza niroomand
j.j. martin
gary landesberg
ad index 
back space: piero lissoni
Hospitality Design - November 2024 - Cover1
Hospitality Design - November 2024 - Cover2
Hospitality Design - November 2024 - 1
Hospitality Design - November 2024 - 2
Hospitality Design - November 2024 - 3
Hospitality Design - November 2024 - 4
Hospitality Design - November 2024 - 5
Hospitality Design - November 2024 - from the editor
Hospitality Design - November 2024 - 7
Hospitality Design - November 2024 - from the guest editor
Hospitality Design - November 2024 - 9
Hospitality Design - November 2024 - memoir
Hospitality Design - November 2024 - 11
Hospitality Design - November 2024 - 12
Hospitality Design - November 2024 - 13
Hospitality Design - November 2024 - 14
Hospitality Design - November 2024 - 15
Hospitality Design - November 2024 - 16
Hospitality Design - November 2024 - 17
Hospitality Design - November 2024 - 18
Hospitality Design - November 2024 - 19
Hospitality Design - November 2024 - 20
Hospitality Design - November 2024 - 21
Hospitality Design - November 2024 - 22
Hospitality Design - November 2024 - perspectives
Hospitality Design - November 2024 - sketchbook
Hospitality Design - November 2024 - 25
Hospitality Design - November 2024 - 26
Hospitality Design - November 2024 - 27
Hospitality Design - November 2024 - 28
Hospitality Design - November 2024 - 29
Hospitality Design - November 2024 - 30
Hospitality Design - November 2024 - tara’s perfect day
Hospitality Design - November 2024 - 32
Hospitality Design - November 2024 - 33
Hospitality Design - November 2024 - 34
Hospitality Design - November 2024 - 35
Hospitality Design - November 2024 - 36
Hospitality Design - November 2024 - places: milan
Hospitality Design - November 2024 - 38
Hospitality Design - November 2024 - 39
Hospitality Design - November 2024 - 40
Hospitality Design - November 2024 - 41
Hospitality Design - November 2024 - 42
Hospitality Design - November 2024 - 43
Hospitality Design - November 2024 - brand identity: bulgari hotels & resorts
Hospitality Design - November 2024 - 45
Hospitality Design - November 2024 - 46
Hospitality Design - November 2024 - 47
Hospitality Design - November 2024 - 48
Hospitality Design - November 2024 - products
Hospitality Design - November 2024 - profile: masataka hosoo 
Hospitality Design - November 2024 - 51
Hospitality Design - November 2024 - profile: rossella bisazza
Hospitality Design - November 2024 - 53
Hospitality Design - November 2024 - profile: filippo arnaboldi 
Hospitality Design - November 2024 - profile: marta sala 
Hospitality Design - November 2024 - profile: luigi + andrea tagliabue
Hospitality Design - November 2024 - 57
Hospitality Design - November 2024 - 58
Hospitality Design - November 2024 - wallcoverings
Hospitality Design - November 2024 - 60
Hospitality Design - November 2024 - bath
Hospitality Design - November 2024 - 62
Hospitality Design - November 2024 - lighting
Hospitality Design - November 2024 - 64
Hospitality Design - November 2024 - 65
Hospitality Design - November 2024 - seating
Hospitality Design - November 2024 - 67
Hospitality Design - November 2024 - 68
Hospitality Design - November 2024 - the originals
Hospitality Design - November 2024 - maggio cipriani 
Hospitality Design - November 2024 - 71
Hospitality Design - November 2024 - 72
Hospitality Design - November 2024 - 73
Hospitality Design - November 2024 - rocco forte
Hospitality Design - November 2024 - 75
Hospitality Design - November 2024 - 76
Hospitality Design - November 2024 - 77
Hospitality Design - November 2024 - ambra medda 
Hospitality Design - November 2024 - 79
Hospitality Design - November 2024 - 80
Hospitality Design - November 2024 - michele bönan
Hospitality Design - November 2024 - 82
Hospitality Design - November 2024 - 83
Hospitality Design - November 2024 - neil jacobs
Hospitality Design - November 2024 - 85
Hospitality Design - November 2024 - 86
Hospitality Design - November 2024 - 87
Hospitality Design - November 2024 - marva griffin
Hospitality Design - November 2024 - 89
Hospitality Design - November 2024 - 90
Hospitality Design - November 2024 - alireza niroomand
Hospitality Design - November 2024 - 92
Hospitality Design - November 2024 - 93
Hospitality Design - November 2024 - j.j. martin
Hospitality Design - November 2024 - 95
Hospitality Design - November 2024 - 96
Hospitality Design - November 2024 - 97
Hospitality Design - November 2024 - gary landesberg
Hospitality Design - November 2024 - 99
Hospitality Design - November 2024 - 100
Hospitality Design - November 2024 - 101
Hospitality Design - November 2024 - 102
Hospitality Design - November 2024 - ad index 
Hospitality Design - November 2024 - back space: piero lissoni
Hospitality Design - November 2024 - Cover3
Hospitality Design - November 2024 - Cover4
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