trendspotting boutique healthcare FULL SCOPE Medical offi ces embrace beautiful design for a better patient experience In the wake of the pandemic, safety and comfort have become central to the healthcare design revolution-especially as a growing number of boutique medical offi ces specializing in everything from Botox to dentistry are popping up in major cities. This evolving landscape is proving that well-craſt ed, thoughtful environments not only make patients feel bett er and dignifi ed, but they also create enjoyable experiences that build brand loyalty and make customers want to come back. " Good design in healthcare equates to happier patients. We don't just aff ect the spaces-we change and challenge the user experience, which impacts the bott om line, " says Dan Mazzarini, owner and creative director of BHDM Design, the New York-based fi rm that has designed multiple medical offi ces for various healthcare startups like Tend. For the dental practice's Williamsburg location in Brooklyn, New An arched doorway leads to the treatment rooms at Skin Boutique in Lisbon hospitalitydesign.com December 2024 101http://www.hospitalitydesign.com