Healthcare Design - October 2023 - 64

finish change. Your eyes follow patterns. When
there's a change in that material or structure,
that's when you come up to notice that you need
to make a decision. " Beyond simply labeling important
spaces, then, signage should exist to reassure
and help people make those decisions.
But owners and facility staff can often rely
too much on signage as a Band-Aid, a shorthand
to true wayfinding when new buildings
are added or departments move around. Designers
argue that this can make things worse,
adding visual clutter, creating conflicting signals,
and disrupting the wayfinding strategy.
Besides, they say, following signs isn't the way
most people navigate healthcare spaces. " We
can label all day long, " Von Lehe says. " But in reality,
a stressed-out family member will go to the
nurses' station and ask how to get somewhere.
And instead of talking about the signs, the nurse
will say, 'Go down that corridor and turn right at
the bear statue.' "
TAILORING WAYFINDING
While GPS apps have transformed the way people
navigate the outside world and digital signage
becomes increasingly more interactive and easier
to manage, the use of these technologies and
others within healthcare wayfinding is currently
still limited, designers say-or at least slower to
be adopted.
The issue isn't lack of interest; it's more a question
of what's best for the system's population.
Older people make up a high percentage of hospital
visitors, many of whom are less comfortable
with such tools. And when considering the
challenges of an extremely diverse user population
that's navigating complex spaces while experiencing
anxiety, more experimental wayfinding
solutions present more risk.
" Wayfinding systems are always a blend
The earlier in the design process that wayfinding is considered, the better. Elizabeth Von
Lehe, design director for HDR, cites the Hubbard Center for Children, an expansion of
Children's Hospital and Medical Center in Omaha, Neb., as one of her favorite examples
of this. " We did the architecture, interior design, wayfinding, and the art program, " she
says. " So we were crafting all these touch points at the same time, sort of like a symphony
being played versus different tracks played in different rooms on different days. "
64
of multidimensional aspects, " says Nguyen.
" How those are blended-the percentage of
each aspect-depends on the hospital location,
the local community, comfort with technology.
We're all trying to balance that. It's a very
tailored approach. " 
Kristin D. Zeit is a contributing editor at Healthcare
Design and can be reached at KRISTINZEIT@
GMAIL.COM .
OCTOBER 2023
HCDMAGAZINE.COM
PHOTO COURTESY OF HDR © DAN SCHWALM

http://www.HCDMAGAZINE.COM

Healthcare Design - October 2023

Table of Contents for the Digital Edition of Healthcare Design - October 2023

Healthcare Design - October 2023 - Cover1
Healthcare Design - October 2023 - Cover2
Healthcare Design - October 2023 - 1
Healthcare Design - October 2023 - 2
Healthcare Design - October 2023 - 3
Healthcare Design - October 2023 - 4
Healthcare Design - October 2023 - 5
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Healthcare Design - October 2023 - Cover3
Healthcare Design - October 2023 - Cover4
Healthcare Design - October 2023 - AIA1
Healthcare Design - October 2023 - AIA2
Healthcare Design - October 2023 - AIA3
Healthcare Design - October 2023 - AIA4
Healthcare Design - October 2023 - AIA5
Healthcare Design - October 2023 - AIA6
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Healthcare Design - October 2023 - AIA22
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