ILLUSTRATION BY JOHN JOHN co n t ent s Features 14 08-09/2021 Talking Trends: The 'Work-leisure' World 18 Profitable Pricing in a New Era 22 Niche Focus: Serving Up New Biz 28 The Idea Generator: Part Three Prep Work 05 First Impressions 06 Overheard 10 First Look 12 Expo Scene Think. Make. Do. 32 Shop Talk 34 Embroidery Production 37 Screen Printing Graphics & Design 40 Sublimation 44 Heat Printing 48 On Design 47 Ad Index/Classifieds P.2 IMPRESSIONSMAG.COM AUG./SEPT. 2021http://www.IMPRESSIONSMAG.COM