co n t ent s 04/2024 features 14 Talking Trends: It's Game Time: Athletic & Teamwear Trends 18 Don't Give Up: Tips for Troubleshooting Screen Printing 24 Thriving Together: How Community Involvement Boosts Business Success 28 Making Your Shop More Sustainable: Part 1 36 Ask the Experts prep work 05 First Impressions 06 Overheard 10 First Look 12 Expo Scene think. make. do. 38 Shop Talk 40 Decorating Techniques 42 Better Business 44 Embroidery Technique 48 Ad Index/Classifieds P.2 ImpressionsMagazine.com April 2024 Image by Zamrznuti tonovi - stock.adobe.comhttp://stock.adobe.com http://www.ImpressionsMagazine.com