Impressions - January/February 2025 - 20

Victoria Novosel, director of marketing at
Bella+Canvas, agreed, adding, " Streetwear and
cropped or fi tted women's silhouettes are still
seen everywhere at retail, so we do expect that
trend to continue into the wholesale market. "
Oversized tees also continue to be in strong
demand. Oversized fi ts, like relaxed fi ts, are all
elements of what is comfortable. " It's tough
to go back to garments that might not be as
loose and comfortable simply for the sake of
fashion, " said Zaczynski. " Styling our oversized
Cali Relaxed fi t with outfi ts that go beyond
sweats or jeans is something that has been
cool to see. You wouldn't think an oversized
tee would be a likely pairing with a maxi skirt,
but one of our customers on TikTok has made
Classic sh t sleeve
and long sleeve
tees will always
be a staple to
many people
this look part of their regular rotation! "
Zaczynski is banking on the next generation
of consumers that will come to support
and understand the quality and value of
hemp, despite the misperception that hemp is
a rough and scratchy material. " Hemp textiles
are almost always off ered as a blend, so it will
never displace cotton. Hemp blended with cotton
or poly yarn produces unbelievably comfy,
breathable knits that will wear well for years
due to hemp's exceptional durability, and it's
our mission to get this information out into
the world, " he said.
One of the reasons that oversized and relaxed
fi ts are popular is that they allow for
layering. " Styles infl uenced by the '90s will
continue but expect classic silhouettes to be
the biggest winners as consumers are looking
for longevity in what they are wearing as
a value for their money. Classic short sleeve
and long sleeve tees will always be a staple to
many people. Fast fashion items are no longer
as popular due to how quickly they look
dated, " said Marcus.
" In 2025, relaxed fi ts and drop shoulders will
continue to dominate across men's, women's,
and youth styles, driven by the streetwear and
athleisure trends. Oversized silhouettes and
boxy tees will remain essential for their comfort
and versatility, with crop tops still trending
among younger audiences, " said Mendoza.
What Goes Around
Comes Around...
and Around
T-shirt styles will be going up a notch, with
the basic tee having a place in fashion and the
'90s increasingly back in vogue.
Th ere is also a continued place for vintage
looks, such as LAT Apparel's introduction of
its Vintage Wash collection, a trend that is not
expected to wane any time soon.
" Society continues to look to the past to inform
the present and inspire the future. In recent
years our use of 'vintage' has been in reference
to silhouettes and cuts of diff erent products,
but as we move into 2025, we're seeing an even
deeper infl uence in 'vintage' color. So maybe
it's a more modern silhouette with a worn or
vintage look due to the way the product is dyed
or the shade of the color standard, " said NoThe
Unisex
Heavyweight (4651)
available in long sleeve.
Photo courtesy of
BELLA+CANVAS
The Unisex
Heavyweight Tee
(4610) in Athletic
Heather. Photo courtesy
of BELLA+CANVAS
P.20
ImpressionsMagazine.com Jan./Feb. 2025
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Impressions - January/February 2025

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