Impressions - January/February 2025 - 30

give this category life outside of traditional corporate offi ces.
" Lightweight, stretch and UV protection fabrics in relaxed silhouettes
transition to resort, travel and outdoor industries, " Hoff man says.
Wovens and plackets have longevity in the market that will remain
" Th ese characteristics make the pieces even more versatile. "
Wovens and plackets have longevity in the market that will remain
sound, says Botello. " Th ere is always a market for the style, " he says. " We
have seen an increased demand for restaurant uniforms and retailers
that prefer their collaborators to dress well. Wovens are here to stay,
and the style is not going to disappear overnight. It has been around
for years in the market, and there is always an opportunity to sell. "
Botello adds that, while woven and placket products are quite
niched, specialized markets need access to those products to offer
and sell.
Patterns, Fabrics and Fit
Heading in to 2025, we will see a continued presence of stretchy fab " People
love fabrics that stretch for comfort, " Rubin says. " Th ere is
rics and loose feels.
" People love fabrics that stretch for comfort, " Rubin says. " Th ere is
no question in my mind that demand for stretch fabrics will continue
to grow. "
Botello adds that the trend of oversized garments and softer strechy
The Augusta Sportswear Pursuit Polo is versatile and
comfortably designed for coaches, fans, professionals and
more. Photos courtesy of Momentec Brands
Don't Call It a Comeback
Polos and button-downs offer easily updated, classic looks.
Crisp, fresh and distinguished, both the button-down shirt and polo shirt are reliable wardrobe
staples that remain fashion-forward.
Adaptable for most any occasion, the button-down shirt projects effortless elegance. It's
also accessible at every price point, offering numerous options in cut and fit. Thanks to its
versatile appeal, a button-down shirt has a " multifaceted status " that can outlive fleeting
trends, according to marieclaire.com. Long or short sleeves, oversized or fitted, the buttondown
shirt is a statement piece with widespread appeal. Dress it up or dress it down for the
office, a casual afternoon running errands or a night out-you simply can't go wrong with this
garment.
Described by nylon.com as " never not back, " the polo sends an equally strong message. Whether
the shirt displays a tiny crocodile, a little polo player on a horse or nothing at all, the
perceived status is elevated with an evergreen look that is a classic. The fundamental appeal
of the polo shirt is designated by nylon.com as a " casual polish. " For such a traditional
style, the polo has always had an ability to transcend modern trends, holding its own through
the decades.
From starring roles in movie and television wardrobes to appearances at pickleball courts and
Sunday brunch, the polo has a unique ability to fit in almost anywhere. A-list celebrities,
such as Taylor Swift, Hailey Bieber and Gigi Hadid, are wearing them extra-cropped, extralarge,
and sometimes as a minidress, says nylon.com. The look is rich and flawless, and the
effort seems minimal in creating different looks.
Today's polo is mostly logo-less and made of fabric more expensive than cotton and overflowing
with technical characteristics. Add that to the smart and comfortable fit options, and you
have a go-to shirt that is as basic as a T-shirt, while commanding the respect of a statement
piece.
There's a case to be made, according to nylon.com, that the continued presence of the polo
is more exciting in a post-pandemic world. The promise of the polo has a functionality that
adds to its staying power.
If every closet needs a few button-downs and polos within reach, we can know that these
investments will always be on-trend.
P.30
ImpressionsMagazine.com Jan./Feb. 2025

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Impressions - January/February 2025

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