Photo panels are an easy add-on to your sublimation business. Photo courtesy of Unisub. A large-format ChromaLuxe metal print can allow you to help freshen up your customers' home décor. The Holidays Holidays are spread throughout the year so if you haven't started tapping into this market, rethink your approach with sublimatable products. If you have a physical store, decorate some samples and set up a display of the products. You also can discuss different products in-person with customers. If you don't have a physical store, take pictures of sublimated holiday products and post them on your website or social media and ask your customers for feedback. To entice participants, you can offer a small giveaway like a custom photo gift, such as a metal print with a supplied photo; a small, monogrammed sign; or a gift card to your shop. Photo Gifts People take photos daily when doing almost anything - from eating a fantastic meal to the first day of school. With COVID restrictions being lifted, many have traveled this summer, reuniting with friends and family after being in pandemic-mandated lockdowns, and have captured those memories. A Supplement to impr ession s Fall 2021 * 21