Security Sales & Integration April 2023 - 10

ACCESS
ENTRY/EXIT
IDENTIFICATION LOCKS
Ring Founder Siminoff Steps Down as
CEO, Former Discord COO Takes Reins
▶ HAWTHORNE, Calif. - Ring
founder Jamie Siminoff, whose company
was acquired by Amazon for $1
billion five years ago, has decided to
forgo his CEO title and shift to the
role of chief inventor, he posted in a
blog on the Ring website March 1.
In making that announcement,
Siminoff added that Elizabeth (Liz)
Hamren would be joining the company
as its new CEO effective March
22. Hamren comes to Amazon Ring
having most recently served as COO
at Discord.
a video doorbell that spurred what's
become an important category in the
smart home and smart security sectors.
The company's breadth of products
has since expanded to include indoor
and outdoor surveillance cameras,
lighting, alarms and more. It has
gained major traction in the professional
custom integration
Liz Hamren takes over for Jamie Siminoff, whose
new title will be chief inventor.
" Liz has a long history in consumer
devices and subscription services, building
and launching some of the most innovative
and beloved consumer products from Oculus
to Xbox and more, " Siminoff notes.
" When she and I met eight years ago,
Ring was so small and I hadn't shared our
mission with anyone except our team,
mostly because no one would listen.
Even then, Liz understood what I was
feeling about the space: Our work wasn't
about trying to make a faster chip or
shinier plastic, it was about changing the
way neighbors think about security for
the better. I've felt a kinship with her ever
since, and I am honored and excited to
have her join the team on this mission. "
Since its founding just over a decade
ago, Ring has become a mainstream disruptor
in the doorbell space, launching
ACRE Completes PremiSys Transaction
▶ LAS VEGAS - Holding company ACRE, a global provider of
security systems, has completed its acquisition of the PremiSys
software and hardware portfolio and assets from IDenticard Systems.
The financial details of the transaction were not disclosed.
PremiSys' technologies enable organizations to self-manage
door access, view integrated video and lockdown facilities. The
acquisition also extends opportunities for ACRE in healthcare,
education, datacenters and senior-living facilities, ACRE reports.
" Since its inception, ACRE's overarching goal has been to
consolidate access control and customers under one umbrella, "
says Darren Learmonth, CTO, ACRE. " This acquisition
represents another important step in ACRE's transformation,
solidifying the company as the leader in the rapidly growing
access control market. "
The acquisition continues recent acquisitive growth for
ACRE: In 2021, it purchased Feenics and Matrix to address
Cloud and enterprise segments, then added SISCO to its
brands in 2022. ACRE employs 500+ employees in more than
25 countries.
10
Security Sales & Integration APRIL 2023
industry
over the past several years, as its Works
With Ring partnerships continue to
expand as well as its presence at events
such as CEDIA Expo.
Ring has been adopted by leading
smart home integrators, based on data
by SSI sister publication CE Pro. It has led
the CE Pro 100 Brand Analysis - which
collates input from the highest-revenue
dealers in the residential space - in the
Video Doorbell category for several years
now, garnering a 64% of the market share
to hold the No. 1 position again last year,
up from its 37% category-leading share in
2017 before its acquisition by Amazon.
Paxton Rolls Out Dealer Loyalty Program
▶ GREENVILLE, S.C. - Paxton has launched its new customer
loyalty program, Paxton Rewards. This is the company's
first-ever opportunity for U.S.-based installers to earn rewards
by participating in training, installing Paxton solutions and
completing activities or achievements.
" Three years ago, we launched the Paxton Installer app and,
so far, it's been downloaded by over 25,000 users, " says Gareth
O'Hara, Paxton's chief sales officer. " We now have the right
platform to deliver what will be seen as a simple-to-use, loyalty
program that matches our customers' expectations. "
The program provides Paxton installers with a range of
benefits and an opportunity to build strong partner relationships
with the company. From Paxton Partner to Platinum
Partner status, installers will unlock more benefits with every
tier, helping them to build and promote their businesses, the
company explains.
Earning points is straightforward, according to the company:
Installers can scan any Paxton products with a silver barcode,
attend training, or submit case study suggestions.
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Security Sales & Integration April 2023

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