April 2023 - 55

cover each sector of the services
provided at the accounts they serve,
granting them autonomy in their work
and decision-making.
" We tell each driver to run their
route like it's your own company, " Lou
remarked. " So they take a lot of pride
in what they're doing and make sure
they're offering good service, even if it's
just as simple as dropping off an order. "
Louis sees a tremendous benefit
in each of Executive Refreshments'
drivers covering all facets of the
business at each of their stops: office
coffee service, micro markets, vending
and pantry service.
" It's a huge advantage, especially in
the selling process. Everybody else in
this market area, including the really
big guys, has all these different drivers, "
he pointed out. " And I tell our potential
customers, 'Hey, you're going to have
one driver who's going to do your
micro market, your coffee and your
vending.' They love that because they
know that they're going to be there
servicing everything so they're not
waiting around for another person. "
RISING COSTS
With today's rapid inflation, the rising
cost of goods, food and shipping has
created severe challenges for the
vending industry. Lou knows the only
way to continue thriving in this rapidly
changing world is to - as Executive
Refreshments has always done - adapt.
" We try to give very fair pricing, "
Louis said. " And my big concern is at
what point would the sticker be so high
that the consumer stopped buying? I
don't know what's coming down the
road; but the surprising thing is, knock
on wood, we've been able to pass on
those advances in our pricing to our
customers and the consumers. "
He attributes customers' willingness
to absorb their share of price hikes
passed down through the supply chain
to its simple yet enticing offering:
Executive Refreshments offers highquality,
ready-made food and beverages
at a reasonable price, competitive
with supermarket and convenience
store prices, with products delivered
right to the customer's doorstep and
customized and merchandised to
their specific tastes.
THE NITTY GRITTY
Executive Refreshments has grown
swiftly and steadily since its conception,
with a team today of 20 employees
Cookies & Creme Brownies
i
are fudgey brownies covered in
white icing and topped with
chocolatey cookie crumbles.
Cookies & Creme Brownie
Fresh: #89035 | Net Wt. 4.0 oz
Case Ct. 60 (10/6's) | Shelf Life: 75 Days
McKeeFoodservice.com | FoodService@McKee.com
© 2023 McKee Food Corporation
2304AUTM_McKee Foods Corp_REV.indd 1
3/21/23 1:54 PM
April 2023 * VendingMarketWatch.com 55
http://www.McKeeFoodservice.com http://www.VendingMarketWatch.com

April 2023

Table of Contents for the Digital Edition of April 2023

Editor’s Note
Industry News
How to succeed at NAMA 2023
2023 LEADERS OF THE PACK
Going the extra mile
Is pantry service still your golden goose?
YES, WE CAN!
Social Hubs
April 2023 - PCOV1
April 2023 - PCOV2
April 2023 - 1
April 2023 - 2
April 2023 - 3
April 2023 - 4
April 2023 - 5
April 2023 - Editor’s Note
April 2023 - 7
April 2023 - Industry News
April 2023 - 9
April 2023 - How to succeed at NAMA 2023
April 2023 - 11
April 2023 - 12
April 2023 - 13
April 2023 - 14
April 2023 - 15
April 2023 - 2023 LEADERS OF THE PACK
April 2023 - 17
April 2023 - 18
April 2023 - 19
April 2023 - 20
April 2023 - 21
April 2023 - 22
April 2023 - 23
April 2023 - 24
April 2023 - 25
April 2023 - Going the extra mile
April 2023 - 27
April 2023 - 28
April 2023 - 29
April 2023 - 30
April 2023 - 31
April 2023 - 32
April 2023 - 33
April 2023 - Is pantry service still your golden goose?
April 2023 - 35
April 2023 - 36
April 2023 - 37
April 2023 - 38
April 2023 - 39
April 2023 - 40
April 2023 - 41
April 2023 - 42
April 2023 - 43
April 2023 - 44
April 2023 - 45
April 2023 - 46
April 2023 - 47
April 2023 - YES, WE CAN!
April 2023 - 49
April 2023 - 50
April 2023 - 51
April 2023 - 52
April 2023 - 53
April 2023 - 54
April 2023 - 55
April 2023 - 56
April 2023 - 57
April 2023 - Social Hubs
April 2023 - 59
April 2023 - 60
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