Automatic Merchandiser - 24

MICRO MARKETS

Design For
Suppliers see flexibility, safety and reliability as
trending priorities for break room design

A typical rendering that
Genesis Décor would
provide to a customer,
showing three cabinets
from the company's
simple "Market Basics"
package - a kiosk cabinet,
and two snack cabinets.
Genesis Décor

By Mary Stroka, Associate Editor

hile micro markets across the
country share certain traits,
they also retain individual
design. Branding, color use,
layout, product placement, size and
other components vary. Customers'
preferences and space constraints play
a major role in design.
Operators need to consider what
will work best for each location on
their route, especially now that many
customers are reopening facilities amid
the coronavirus pandemic, as safety is a
top concern. Micro markets may serve
a key role in the "new normal," with
design decisions impacting the movement of micro market users.
Automatic Merchandiser asked
micro market design suppliers to detail
the trends they've identified over the
past year, both during the epidemic and
in an overall view.
24

Automatic Merchandiser * June/July 2020

FREESTANDING FIXTURES,
NANO MARKETS TRENDING

Access to reliable, safe micro market
fixtures that provide options for
redesign is key for the convenience
services industry. Micro market
design suppliers have seen trends
toward smaller markets that are easily installed.
"We have seen a rise of demand
in our line of freestanding fixtures,"
said Bear Wegener, president of Axis
Designs, Inc. "Operators are capitalizing on the ease of installing a fixture
that arrives fully assembled. Operators are seeing that assembling a panel
system that arrives knocked down is
cumbersome and time consuming."
Sandra Faulkenberry, sales manager at All State Manufacturing, works
primarily with small operators. She
said that customers' desire for easy

assembly and durability has been consistent since last year.
"Operators are looking for the most
bang for their buck," Faulkenberry said.
"Is this going to hold up? Do I need
to change anything or is it ready as is?
End use customers want to be able to
get in and get out as quickly as possible
with the least amount of hassle."
Sam Arrington, owner of Genesis Décor, said that micro markets
designed to serve smaller populations is
a potential area of growth for operators.
"Although there are still large locations out there, the easy fruit has been
picked in many areas," he said. "A lot
of operators are looking for more nano
market offerings."
WORKING WITH CUSTOMERS

Micro market operators must work
within constraints between the



Automatic Merchandiser

Table of Contents for the Digital Edition of Automatic Merchandiser

Editor's Note: Staying Strong
Industry News
OCS Update
State of the Industry - 2019: Another Record Breaking Year For Operators
Small Op: How to Increase Sales and Profits
Design for Durability
Why Micro Market Promotions Still Matter
All in the Family
Classifieds
Social Hubs
Automatic Merchandiser - 1
Automatic Merchandiser - 2
Automatic Merchandiser - 3
Automatic Merchandiser - Editor's Note: Staying Strong
Automatic Merchandiser - 5
Automatic Merchandiser - Industry News
Automatic Merchandiser - 7
Automatic Merchandiser - OCS Update
Automatic Merchandiser - 9
Automatic Merchandiser - State of the Industry - 2019: Another Record Breaking Year For Operators
Automatic Merchandiser - 11
Automatic Merchandiser - 12
Automatic Merchandiser - 13
Automatic Merchandiser - 14
Automatic Merchandiser - 15
Automatic Merchandiser - 16
Automatic Merchandiser - 17
Automatic Merchandiser - 18
Automatic Merchandiser - 19
Automatic Merchandiser - Small Op: How to Increase Sales and Profits
Automatic Merchandiser - 21
Automatic Merchandiser - 22
Automatic Merchandiser - 23
Automatic Merchandiser - Design for Durability
Automatic Merchandiser - 25
Automatic Merchandiser - 26
Automatic Merchandiser - 27
Automatic Merchandiser - Why Micro Market Promotions Still Matter
Automatic Merchandiser - 29
Automatic Merchandiser - 30
Automatic Merchandiser - 31
Automatic Merchandiser - All in the Family
Automatic Merchandiser - 33
Automatic Merchandiser - 34
Automatic Merchandiser - 35
Automatic Merchandiser - Classifieds
Automatic Merchandiser - 37
Automatic Merchandiser - Social Hubs
Automatic Merchandiser - 39
Automatic Merchandiser - 40
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