june2022 - 6
FROM THE TRENCHES
RANDY JOHNSTON
EVP & Partner
K2 Enterprises &
CEO of Network Management Group, Inc.
randy.johnston@cpapracticeadvisor.com
@RPJohnston
Innovation as a path for better client service has always worked for my firm. You
may recall my personal mission statement is " to help as many people as possible
to use technology in a way that benefits them most. " Part of my attraction to
technology has been the leverage that it can apply to individual talent.
Most larger businesses also use a human scale
to achieve even more results. However, the most
effective strategy aligns business mission and
goals, getting everyone focused on a worthwhile
goal to achieve even more together. Motivation
and purpose with an appropriately trained team
is a powerful thing. Software publishers have
built some beautiful tools for the profession, but
I found myself asking how many of the publishers
were coasting this year. A long-time client
asked me recently if the fees he paid for 1040
workpaper processing were worth it. We looked
at the total expenditure, the cost per return,
and the estimated hours saved. In this world of
annual/monthly recurring revenue for software
publishers, cyclical revenue extracted from their
customer base is essential.
Unfortunately, the primary focus of many
software publishers is on the income extracted
annually or monthly rather than on the value
delivered to the client, the firm, and you. This
same client sincerely wants a trial balance
6 JUNE 2022 ■ www.CPAPracticeAdvisor.com
product that works logically, workpapers that
make sense, and other products that help clients
manage their day-to-day operations. In other
words, what technology provides value?
WHAT TECHNOLOGY IS
WORTHWHILE?
An old management trick to see waste was
rebuilding an operation from scratch by taking
them into the parking lot and making them justify
getting back in the building. Eliminating every
person and expense, and justifying adding the
costs back to the business is a tough exercise.
While I value people highly, some coast along,
or worse yet, some people are a distraction and
disruptive to the team. It is hard enough to hire
and retain good people, but if everyone is not
pulling in the same direction, that's worse.
http://www.CPAPracticeAdvisor.com
june2022
Table of Contents for the Digital Edition of june2022
The ProAdvisor Spotlight: QuickBooks Online Recertification Window Open Through June 30, 2022
From the Editor: Summertime Blues
From the Trenches: Your Firm and Your Upgrades: Throw It Out!
2022 Tax Season Review: The Good, The Bad and The Ugly
Technology In Practice: Post Tax Season: 10 Tips for Getting the Most Out of Your Tax Season Debrief Meeting
2022 Most Powerful Women in Accounting
The Labor Law Advisor: Pregnant Employees and Employer Obligations
The Risk and Rewards of Big Data
How Businesses Can Defund Against Payment Fraud
The Staffing & HR Advisor: Return to the Office: How to Ready Your Team for the New "Disruption"
The Leadership Advisor: How to Create a Better Advisory Relationship
The Millennial Advisor: Firm Management Lessons from the Grocery Store
7 Principles for Becoming a Better Listener
Creating Digital Experiences is the Future of Remote Work
7 Ways to Improve Your Work-Life Balance as a Firm Owner and Accountant
Independent Contractor Update
Why CPA Firms Need a Top-Notch Website
8 Steps to Finding the Right Software Solutions
R&D Tax Credits Can Help with Software Development
Marketing Your Firm: How Accounting Firms Can Target a Niche Using SEO
Is Your Firm at the Crossroads of Change?
The Secure Act and the Growing Popularity of Roth Conversions?
How to Know When You're Ready to Move to Advisory Services
AICPA News: A round up of recent association news and events
Bridging the Gap: Your Firm's Next Hire: A Project Manager
june2022 - 1
june2022 - The ProAdvisor Spotlight: QuickBooks Online Recertification Window Open Through June 30, 2022
june2022 - 3
june2022 - From the Editor: Summertime Blues
june2022 - 5
june2022 - From the Trenches: Your Firm and Your Upgrades: Throw It Out!
june2022 - 7
june2022 - 8
june2022 - 2022 Tax Season Review: The Good, The Bad and The Ugly
june2022 - Technology In Practice: Post Tax Season: 10 Tips for Getting the Most Out of Your Tax Season Debrief Meeting
june2022 - 11
june2022 - 2022 Most Powerful Women in Accounting
june2022 - 13
june2022 - The Labor Law Advisor: Pregnant Employees and Employer Obligations
june2022 - The Risk and Rewards of Big Data
june2022 - How Businesses Can Defund Against Payment Fraud
june2022 - The Staffing & HR Advisor: Return to the Office: How to Ready Your Team for the New "Disruption"
june2022 - The Leadership Advisor: How to Create a Better Advisory Relationship
june2022 - The Millennial Advisor: Firm Management Lessons from the Grocery Store
june2022 - 7 Principles for Becoming a Better Listener
june2022 - Creating Digital Experiences is the Future of Remote Work
june2022 - 7 Ways to Improve Your Work-Life Balance as a Firm Owner and Accountant
june2022 - 23
june2022 - Independent Contractor Update
june2022 - Why CPA Firms Need a Top-Notch Website
june2022 - 8 Steps to Finding the Right Software Solutions
june2022 - 27
june2022 - 28
june2022 - R&D Tax Credits Can Help with Software Development
june2022 - Marketing Your Firm: How Accounting Firms Can Target a Niche Using SEO
june2022 - Is Your Firm at the Crossroads of Change?
june2022 - The Secure Act and the Growing Popularity of Roth Conversions?
june2022 - How to Know When You're Ready to Move to Advisory Services
june2022 - AICPA News: A round up of recent association news and events
june2022 - Bridging the Gap: Your Firm's Next Hire: A Project Manager
june2022 - 36
https://www.nxtbook.com/endeavor/cpapracticeadvisor/december2022
https://www.nxtbook.com/endeavor/cpapracticeadvisor/octobernovember2022
https://www.nxtbook.com/endeavor/cpapracticeadvisor/august2022
https://www.nxtbook.com/endeavor/cpapracticeadvisor/june2022
https://www.nxtbook.com/endeavor/cpapracticeadvisor/april2022
https://www.nxtbook.com/endeavor/cpapracticeadvisor/december2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/november2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/october2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/september2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/august2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/july2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/june2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/may2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/april2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/march2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/february2021
https://www.nxtbook.com/endeavor/cpapracticeadvisor/december2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/CPA_Practice_Advisor_November_2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/october2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/september2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/august2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/CPA_Practice_Advisor_July_2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/CPA_Practice_Advisor_June_2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/may2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/CPA_Practice_Advisor_April_2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/CPA_Practice_Advisor_March_2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/february2020
https://www.nxtbook.com/endeavor/cpapracticeadvisor/december2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/november2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/october2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/september2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/august2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/july2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/june2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/may2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/april2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/march2019
https://www.nxtbook.com/endeavor/cpapracticeadvisor/february2019
https://www.nxtbookmedia.com