Mass Transit - 33

PEERLESS-AV'S
SEAMLESS LED
Video Wall
Integration
program
provides project
management and
full installation
services.

ENGIE

LCD DISPLAYS
onboard buses
can provide
route and detour
information, as
well as display
advertisements.

ENGIE

vertise, either about the transit
agency's own service and news or
through a third party to create a
new revenue stream from outside
advertisements.
In addition to providing another revenue stream digital
signage can provide better communication by keeping riders informed of on-going detours and
connections available along the
route, creating a modern experience for passengers.
"This is key in providing a
seamless experience aboard vehicles," Ollivier said. "We've [also]
had bus operator feedback saying
it helped them focus on the road
instead of giving transfer information to the passengers."

Transit agencies can
think big when it
comes to displays

"Metro North [Railroad] was looking for a modern, future-proofed
display solution to replace the
single-digit LED products that
had adorned [Grand Central Station] since the 1990s," said Dan
Rossborough, director of special
projects, NanoLumens. "The
completed Grand Central Station installation includes 96 track

each corner to create the
visual of a fully-wrapped
column. Built with a
6.3-millimeter
pixel
pitch throughout, the
displays now showcase
content 24 hours a day.
Passengers... are immersed with display content like train schedules,
amenities details and
station alerts."
Rossborough explains
that while most stations
won't need a massive display or something with
a hundred displays with
custom subcomponents,
the option is available,
adding that the products
and partners are there to
Peerless-AV
help them accomplish almost anything.
boards that highlight entrances to
"Transit stations may
each track, six big boards in the serve the same purposes, but each
main hall, six toppers above the big has their own weird architecturboards, two info boards adjacent al quirks and local aesthetics that
to the big boards and two toppers they want to navigate around or
emphasize," Rossborough said.
above the info boards."
Rossborough explains Met- "Transit stations don't have to
ro North wanted a solution that put any limit on how they deck
wouldn't alter the existing archi- out their space with displays. Custecture, so the company built a tomized displays let transit stacustom-sized Nixel subcompo- tions express themselves a little
nent boards to create an exact bit more while giving passengers
retrofit of the old display.
a more modern experience that's
"That wouldn't have been pos- consistent with the rest of their
sible with an off-the-shelf prod- lived experiences."
uct," Rossborough said.
NanoLumens also worked A seamless installation
with All Aboard Florida when it from start to finish
launched its high-speed intercity Direct View LED (dvLED) video
passenger rail system, Brightline. walls can be used for almost any
Brightline wanted to create state- indoor or outdoor digital signage
of-the-art stations to complement display and are well-suited for
its state-of-the-art trains, so it fo- large, eye-catching displays, such
cused on making a statement at as billboards or roadside messagthe downtown Miami station, the es. The video display technology
highest-profile Brightline stop.
produces bright, vibrant colors by
"[The] creative process led using light emitting diodes withthem to install a massive, four-sid- out giving off excess heat or using
ed digital display around a 34-foot a lot of energy.
tall concrete column that strikes
"With installations of dvLED
through a central thoroughfare," video walls continuing to rise into
Rossborough said. "Though 2020, Peerless-AV is addressing
formed from separate panels, the this growing market by offering
four displays merge seamlessly at its SEAMLESS LED Video Wall
FEBRUARY 2020 | MassTransitmag.com | Mass Transit |

33
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