2023 AFTERMARKET PROFILE BUYING TOOLS & EQUIPMENT AUTO PARTS STORE(S) TECHS ARE BUYING TOOLS FROM 62% 41% 37% 31% 19% 8% 5% 52% either always or often consider whether a product is made in the U.S.A. TYPES OF MEDIA THAT CONTRIBUTE TO SHOP OWNERS/TECHS PURCHASING DECISIONS Print magazines 92% Publication websites Videos Webinars/podcasts Events eNewsletters Social media Email marketing 49% 41% 30% 27% 23% 17% 16% 166960528, 113065280 | Dreamstime www.VehicleServicePros.com APRIL 2023 PROFESSIONAL TOOL & EQUIPMENT NEWS 21http://www.VehicleServicePros.com