Dentaltown January 2016 - (Page 46)

product profile feature Family Dental Services Dr. Darold Opp's $786,000 Preventive Services Goldmine Not many solo dentists have a hygiene department that produces a million dollars or more every year. Dr. Darold Opp's family practice in Aberdeen, South Dakota, has been doing it for years. With hygienists' production covering the entire practice overhead (at just 43 percent), Opp enjoys a proﬁt margin of 57 percent in his private, solo practice. What's more-he refers out ortho and dentures and implants. Despite this, his ofﬁce is among the most proﬁtable solo practices in the nation. A Goldmine of Ideas How do they do it? Grow your income Opp recognized an opportunity years ago-which he found absent in nearly every general practice office-a focus on the backbone of dentistry: preventive services. He engineered his idea after reading a column by Dentaltown's Dr. Howard Farran, titled "Getting to the Heart of Mom." Opp realized he must differentiate his practice and be unique in order to stand out and be the choice among the 18 other dentists in his community of about 25,000 people. With a focus on what any dentist can do to quickly and easily grow income by using what you already know and have been trained extensively to perform, the Preventive Services Goldmine is a brilliant light at the end of a tunnel of frustration, where many of today's modern solo practices find themselves. How other dentists can proﬁt If you'd like the opportunity to increase your preventive services production to more than $750,000 annually, you'll be excited to learn that recently, Opp and his team leader, Bonnie Bather, documented and began to share their successful tips and techniques with other offices all over the country. For the average family dental practice, Opp's unique $786,000 Preventive Services Goldmine System takes you through the process step by step. You can improve and re-integrate highly profitable, basic dental-care procedures in your practice, without the expense of added staff, hassle, expensive equipment or extensive CE that often ends in disappointment and debt. 46 JANUARY 2016 // dentaltown.com What's inside the Preventive Services Goldmine? You'll learn proven, simple and effective ways to differentiate your practice and attract countless families. For example, you'll learn how Opp and his team conduct one major annual event every year that attracts hundreds of new patients and families in only one afternoon. And you'll learn that it's not the expensive and time-consuming advanced clinical courses that will pave your way to economic freedom, but the implementation of a unique system designed for use in any general practice. For more information, visit SmilePalooza.com/786k, or call (605) 7157235 to request a free discovery package, valued at $199. http://www.SmilePalooza.com/786k http://www.dentaltown.com

Table of Contents for the Digital Edition of Dentaltown January 2016

On Dentaltown.com
HOWARD SPEAKS: What Do You Need in 2016? Another Operatory
PROFESSIONAL COURTESY: The Next Generation of Dentists
Continuing Education Update
Mom Wants to Sit in the Hallway So She Can Hear What We’re Doing to Her Child
Why You Should Never Let Patients Talk You Out of Periodontal Plastic Surgery Before Esthetic Treatment
Chasing Pain: Diagnosing and Treating Trigeminal Neuralgia in General Dentistry
Chasing Sheep: The Four Pillars of Treating the Sleep-Disordered Patient
Product Profi le: Family Dental Marketing
Implementing Orthodontics in Your General Practice
Endodontic Advancements: How Leading Technologies Help Transform Endodontic Treatment Options
The Power of Piezo: A Predictable and Painless Approach
Veneers: Utilizing Silicon Matrices to Optimize Ideal Preparation Design
Improve Your Patients’ Lives Through Pro-Bono Referrals
Progressive Smile Design: Changing the Shape of Cosmetic Dentistry
The Ultimate Handover in Your Dental Office
Meet the New Intraoral Sensor
Poll
Want to Compete with Big Business? Tap Into Your Relationships
Saving Her Smile: Immediate Implant Placement and Fixed Provisionalization with Extracted Tooth
TOWNIE MEETING 2016 Preview
Ad Index
The Heart of the Hygienist: Dental Hygiene’s Role in Public Health
What to Do With Patients Who Refuse SRP and Only Want a Cleaning
CONTINUING EDUCATION: Indirect Posterior Composite Restorations
Dentally Incorrect

Dentaltown January 2016