Market Forces 12 ways to gain new patients through internal marketing by Dr. Ann Marie Gorczyca Dr. Ann Marie Gorczyca is author of the books It All Starts with Marketing: 201 Marketing Tips for Growing a Dental Practice, At Your Service: 5-Star Customer Care for a Successful Dental Practice and Beyond the Morning Huddle: Human Resource Management for a Successful Dental Practice. She is an orthodontist at Gorczyca Orthodontics in Antioch, California. 38 MAY 2019 // orthotown.com Your current patients are an internal marketing sales force who can help you gain new patient exams, influence your new patient conversion rate, and allow you to deliver more patient care. Each appointment is an internal marketing opportunity to remind your patients to refer their family, friends, co-workers and acquaintances. Take action today in your practice with the patients you already have to gain new referrals.http://www.orthotown.com