2024 Media Kit - 18

18 GCSAA.ORG
Customized Market Research
GCSAA has a series of research projects designed to give you a deeper understanding of purchasing patterns and
product usage across the golf course. Information from these surveys is searchable by region, course type and budget size.
Operations Surveys
Type
Rate
Annual Subscription
Pick Three Survey
Individual Report
$6,000
$5,000
$2,000
A data subscription covers the entire project and you
will receive the results from completed surveys as well
as new surveys as soon as they become available.
Completed Surveys
*Free to Affiliate Members
* Maintenance Budget (2021)
* Superintendent Profile (2019)
* Capital Budget & Labor (20122)
Surveys are
conducted twice
per month and each
survey can feature
up to 15 questions.
Response Rate:
23% completion
300 responses
Superintendent Research Panel
$1,000/question
Would you like to know what triggers a superintendent's buying decisions or what their
specific maintenance needs are? Utilizing GCSAA's Superintendent Research Panel will
give you the opportunity to gain valuable insight that will, in turn, help you reach your
audience with a more strategic approach.
The Superintendent Research Panel is a representative group of professional golf course
superintendents who participate in industry-related research initiatives. They provide the
industry with a means to connect to superintendents via online surveys and/or focus
groups for the purpose of improving the delivery of products and services. The 1300
member panel can be segmented to your target.
http://www.GCSAA.ORG

2024 Media Kit

Table of Contents for the Digital Edition of 2024 Media Kit

Table of Contents
2024 Media Kit - 1
2024 Media Kit - Table of Contents
2024 Media Kit - 3
2024 Media Kit - 4
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