22 GOLF INDUSTRY SHOW Priority Points for Exhibitors The following types of investments can be used towards your priority point total: * All monies invested with the GCSAA national organization * All monies invested with the GCSAA Foundation * All monies invested with GCBAA national organization * All monies invested with ASGCA national organization * All hotel rooms sold/used through the official GCSAA Conference and Trade Show housing agency Points will be earned for every dollar invested, giving every exhibitor and partner more control over their ranking from year-to-year. For more details about how to improve your priority point `rank`, contact your account manager.