MarketMaker Year in Review - 2020 - 3

SOCIAL MEDIA
STATS
MarketMaker's social accounts saw a
21.13% increase in social media audience size
in 2020-with over 860 new followers.
Over 126,700 total impressions achieved by
MarketMaker social media accounts in 2020.
New initiatives such as " Feature Friday " and
search function promotions helped push
engagement across all platforms.
Month
January
April
July
October
December
Facebook
Followers
2,672
2,808
2,974
3,004
2,993*
Instagram
Folowers
104
335
530
586
591*
Twitter
Followers
1,775
1,783
1,784
1,794
1,783*
21.13% Total Audience Growth
wih 860 New Followers
4,000
3,000
2,000
1,000
21,274
Instagram
16.8%
34,489
Facebook
27.2%
70,986
Twitter
56%
* Note: November
and December saw
some decreased
analytics due to
changes across all
platforms.
Impressions
by Channel
LEADERSHIP
TECHNOLOGY
Meet
Our
Team Richard Knipe
OUTREACH AND DEVELOPMENT
Darlene Knipe
Richard Warner
Tim Bowman
MARKETING AND COMMUNICATIONS
John Bauer
H. Taidghin O'Brien
Jolene Pisel
Kimberly Baker
Molly Bentsen
Deb Eisenmann
Joe Takosik
MARKETMAKER | 2020 IN REVIEW 3
JAN
FEB
MAR
APR
MAY
JUN
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AUG
SEP
OCT
NOV
DEC

MarketMaker Year in Review - 2020

Table of Contents for the Digital Edition of MarketMaker Year in Review - 2020