August 2023 - 30

GREAT LAKES EXPO NEWS
Connecting growers through
the digital market space
Great Lakes EXPO to feature
BY MADI SCHAFER
CONTRIBUTING EDITOR
T
'Fancy Lady Cowgirl' Courtenay DeHoff
During DeHoff's presentation
o maintain a thriving business, growers and farm
marketers have a number of resources available to
them: social media, trade shows, trade publications
and - especially - fellow growers. During the 2023 Great
Lakes Fruit, Vegetable and Farm Market EXPO, growers
will learn the importance of utilizing the digital market
space, how farm markets are beneficial to agriculture and
why people should attend roundtables during trade shows.
Courtenay DeHoff, keynote speaker, network television
personality and cowgirl, has a passion for agriculture
and has taught thousands of people in the industry
the importance of sharing their stories to " bridge the
disconnect between rural and urban communities. " With
a notable skill set in editing, producing and shooting
high-quality content, Dehoff embraces her cowgirl roots
and stands out in the world of " cookie-cutter on-camera
personalities. "
at Great Lakes EXPO,
" Storytelling in agriculture:
Develop a voice that shifts
narratives, " attendees will
gain insight and direction into
personal branding and how to
expand their business through
the power of social media,
websites and more.
" I want people to walk away
from my presentation feeling
like they can tackle the digital
space - whether it's social
media, websites or digital other
platforms, they are so crucial to
your business, " she said.
DeHoff will focus on the power of personal branding
and how it can grow businesses exponentially.
COURTENAY
DEHOFF
" I'm going to blow open the doors on what a personal
We offer a full
line of fruit &
vegetable
equipment
Tree Planter
Box Shuttle
Tree Planter
Ground Hog
Frost Fan
Brownie
3 Pt. Forks
3 Pt. Hi Lift
Durand Wayland
Sprayers
Conveyors
Universal Dump All
PHIL BROWN
WELDING CORP.
4750 8 Mile Rd.
Conklin, MI 49403
Phone: (616) 784-3046
Fax (616) 784-5852
www.philbrownwelding.com
30 | AUGUST 2023
Authorized Durand-Wayland dealer providing
parts & service to all of Michigan
Side and row markers available
" Hydraulic planetary drives on all four wheels, driven
by a hydrostat, provide traction in snow or mud. "
Self Propelled Work Platform

http://www.philbrownwelding.com

August 2023

Table of Contents for the Digital Edition of August 2023

Editor's Letter
Grower Profile: Keeping it clean
Biocontrols: Salinas Biological Summit
Organic Grower
Ag Tech: Drone assignment
Grapes: A piercing problem
Great Lakes EXPO News: Connecting growers through the digital market space
Plant & Soil Health: A strawberry threat
Farm Market & Agritourism: The first step is knowing who your customers are
CMI
Ag Labor Review
Classifieds
Advertiser Index
August 2023 - 1
August 2023 - 2
August 2023 - 3
August 2023 - Editor's Letter
August 2023 - 5
August 2023 - Grower Profile: Keeping it clean
August 2023 - 7
August 2023 - 8
August 2023 - 9
August 2023 - Biocontrols: Salinas Biological Summit
August 2023 - 11
August 2023 - 12
August 2023 - Organic Grower
August 2023 - 14
August 2023 - 15
August 2023 - 16
August 2023 - 17
August 2023 - 18
August 2023 - 19
August 2023 - 20
August 2023 - 21
August 2023 - 22
August 2023 - 23
August 2023 - 24
August 2023 - Ag Tech: Drone assignment
August 2023 - 26
August 2023 - 27
August 2023 - Grapes: A piercing problem
August 2023 - 29
August 2023 - Great Lakes EXPO News: Connecting growers through the digital market space
August 2023 - 31
August 2023 - Plant & Soil Health: A strawberry threat
August 2023 - 33
August 2023 - Farm Market & Agritourism: The first step is knowing who your customers are
August 2023 - 35
August 2023 - CMI
August 2023 - 37
August 2023 - Ag Labor Review
August 2023 - 39
August 2023 - Classifieds
August 2023 - 41
August 2023 - Advertiser Index
August 2023 - 43
August 2023 - 44
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