CONTENTS 06 NEW TECHNOLOGY & PRODUCTS ISSUE | MAY 2023 Spraying wood pulp on tree fruit buds guards against frost damage 29 Global Biological Accelerator debuts at Salinas Summit FEATURES 06 Crop management A mighty shield Spraying wood pulp on tree fruit buds guards against frost damage 08 Pest management Sparganothis fruitworm Degree days determine cranberry spray protocols 10 Technology 14 Technology FlightSensor provides pest surveillance The new AI tool Early size data now available to the pear industry 16 Cover Story The survey shows... Inflation, competition factor in setting farm market prices 20 Cover Story Farm market pricing guide 22 Packaging Materials & Equipment Cherry packing tech Technology revolution in fruit packing means a better product DEPARTMENTS 04 Editor's Letter 38 CMI 40 Ag Labor Review 41 Industry News 42 Classifieds 43 Advertiser Index On the Cover Apples are the star at Pennsylvania's Hollabaugh Bros. Fruit Farm & Market. A farm market pricing survey reveals how farm marketers market their fruit. Photo: Doug Ohlemeier PAGE 16 FRUITGROWERSNEWS.COM | 3 26 Berries Singing the blues University of Florida, MBG Marketing partner on blueberries 29 Biocontrols Advancing biologicals Global Biological Accelerator debuts at Salinas Summit 32 Weather challenges Never-ending rains Pest, disease damage expected, harvest effect unknown 36 Farm Market & Agritourism Seven takeaways from benchmark survey of markets 16 Inflation, competition factor in setting farm market priceshttp://www.FRUITGROWERSNEWS.COM