May 2023 - 37

FARM MARKET & AGRITOURISM
Challenges Faced: When asked about the biggest
challenges they faced during the 2022 season, the
most common responses were staffing (reported by
43% of respondents), supply chain disruptions (38%),
and weather-related issues (21%). These findings
suggest that farmers markets and retail farm
markets faced similar challenges as other businesses
during the COVID-19 pandemic, including difficulties
in finding and retaining employees and disruptions to
supply chains.
Recommendations
Based on these findings, here are some
recommendations that may be useful for farmers
markets and retail farm markets: Continue to focus
on attracting and retaining customers by offering
high-quality products and exceptional customer
service; diversify product offerings and collaborate
with new vendors to meet changing customer
demands and preferences; and address challenges
related to staffing and supply chain disruptions by
exploring new recruitment strategies, streamlining
operations, and building stronger relationships
with suppliers.
Messick's Farm Market is a family-owned market in
Bealeton, Virginia. Photo: Debbie Eisele
Overall, the survey data suggests that farmers
markets and retail farm markets were able to adapt
and thrive during a challenging time, and there are
opportunities to continue building on this success in
the future.
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May 2023

Table of Contents for the Digital Edition of May 2023

Editor's Letter
Crop management: A mighty shield
Pest management: Sparganothis fruitworm
Technology: FlightSensor provides pest surveillance
Technology: The new AI tool
Cover Story: The survey shows…
Packaging Materials & Equipment: Cherry packing tech
Berries: Singing the blues
Biocontrols: Advancing biologicals
Weather challenges: Never-ending rains
Farm Market & Agritourism: Seven takeaways from benchmark survey of markets
CMI
Ag Labor Review
Classifieds
Ad Index
May 2023 - 1
May 2023 - 2
May 2023 - 3
May 2023 - Editor's Letter
May 2023 - 5
May 2023 - Crop management: A mighty shield
May 2023 - 7
May 2023 - Pest management: Sparganothis fruitworm
May 2023 - 9
May 2023 - Technology: FlightSensor provides pest surveillance
May 2023 - 11
May 2023 - 12
May 2023 - 13
May 2023 - Technology: The new AI tool
May 2023 - 15
May 2023 - Cover Story: The survey shows…
May 2023 - 17
May 2023 - 18
May 2023 - 19
May 2023 - 20
May 2023 - 21
May 2023 - Packaging Materials & Equipment: Cherry packing tech
May 2023 - 23
May 2023 - 24
May 2023 - 25
May 2023 - Berries: Singing the blues
May 2023 - 27
May 2023 - 28
May 2023 - Biocontrols: Advancing biologicals
May 2023 - 30
May 2023 - 31
May 2023 - Weather challenges: Never-ending rains
May 2023 - 33
May 2023 - 34
May 2023 - 35
May 2023 - Farm Market & Agritourism: Seven takeaways from benchmark survey of markets
May 2023 - 37
May 2023 - CMI
May 2023 - 39
May 2023 - Ag Labor Review
May 2023 - Classifieds
May 2023 - Ad Index
May 2023 - 43
May 2023 - 44
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https://www.nxtbook.com/greatamericanmediaservices/FGN/buyers-guide
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https://www.nxtbook.com/greatamericanmediaservices/FGN/september-2022
https://www.nxtbook.com/greatamericanmediaservices/FGN/august-2022
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https://www.nxtbook.com/greatamericanmediaservices/FGN/february-2022
https://www.nxtbook.com/greatamericanmediaservices/FGN/buyersguide-2022
https://www.nxtbook.com/greatamericanmediaservices/FGN/january-2022
https://www.nxtbook.com/greatamericanmediaservices/FGN/december-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/november-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/october-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/september-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/august-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/july-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/june-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/may-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/april-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/march-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/february-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/buyersguide-2021
https://www.nxtbook.com/greatamericanmediaservices/FGN/january-2021
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https://www.nxtbook.com/greatamericanmediaservices/FGN/october-2020
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https://www.nxtbook.com/greatamericanmediaservices/FGN/june-2020
https://www.nxtbook.com/greatamericanmediaservices/FGN/may-2020
https://www.nxtbook.com/greatamericanmediaservices/FGN/april-2020
https://www.nxtbook.com/greatamericanmediaservices/FGN/march-2020
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https://www.nxtbook.com/greatamericanmediaservices/FGN/january-2020
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https://www.nxtbook.com/greatamericanmediaservices/FGN/october-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/september-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/august-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/july-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/june-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/may-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/april-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/march-2019
https://www.nxtbook.com/greatamericanmediaservices/FGN/february-2019
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